Business-to-Business Marketer Career Research and Resources

Modis Inc.

Information Technology - Business-to-Business Marketer - Atlanta, GA

• Exceeded all sales goals by 180% for the past 3 Quarters, on pace to continue that mark through end of year. • Developed key major accounts in strategic vertical and geographic markets: Healthcare, Finance, Insurance, Technology, Manufacturing, and Government • Developed strategic relationships, and accounts through the coordination of sales, services, and contracts • Negotiated contract renewals, SOWs, and proposal b...

Avg. Salary: $56,000   ·    Company Rank: 5.0 out of 5

Sun Microsystems

Information Technology - Business-to-Business Marketer - Menlo Park, CA

Manage a team of Product Managers for VMware, Linux and Windows Software. Responsible for product management of Operating System and Virtualization software portfolio for x86 servers. • Introduced new VMware, and Windows Server products. • Developed offers by combining servers, storage, and software to demonstrate differentiated customer value.

Avg. Salary: $140,000   ·    Company Rank: Not Available

Sun Microsystems

Information Technology - Business-to-Business Marketer - Menlo Park, CA

Define business plan for x86 servers. Develop, execute, and manage marketing plan to penetrate and grow high-potential markets. Communicate with customers, management, and internal departments. Devise and execute marketing promotions to optimize revenue and margin. Run server business team. Develop and deliver recommendations for executive decisions. Perform revenue trend analysis and create remediation plans for products t...

Avg. Salary: $140,000   ·    Company Rank: Not Available

Sun Microsystems

Information Technology - Business-to-Business Marketer - Menlo Park, CA

Product Line Marketing Manager responsible for $200+ million product line. Developed product positioning, pricing, channel strategy, go-to-market campaigns and competitive take-out campaigns. Defined and evaluated marketing collateral. Developed positioning methodologies that were adopted by other product managers. Devised partner training and communication strategy. Conducted interviews with media and analysts. Orchestrate...

Avg. Salary: $140,000   ·    Company Rank: Not Available

Sun Microsystems

Information Technology - Business-to-Business Marketer - Newark, CA

Strategic Manager accountable for $275 million expenditure with suppliers. Developed and executed strategies for managing cost, quality, availability and time-to-market of enterprise servers. • Pioneered the use of online “reverse auctions” for electronic components to reduce costs by 30%. • Managed virtual team of 10 that met a quarterly increase of 78% in product demand. • Winner of “Peer Recognition Award” for making ...

Avg. Salary: $140,000   ·    Company Rank: Not Available

Celestica Inc.

Information Technology - Business-to-Business Marketer - Toronto, Outside United States

Overall engineering responsibility for successful introduction of new products (servers, storage, and networking). Designed, developed and implemented engineering processes for electronic assemblies. • Received Supplier Outstanding Achievement Recognition (team award) for successfully leading a cross-functional team for prototype production of servers.

Avg. Salary: $140,000   ·    Company Rank: Not Available

Smith Packaging Limited

Information Technology - Business-to-Business Marketer - Toronto, Outside United States

Developed and executed Quality Assurance processes and programs for one of the biggest private packaging company in Toronto. • Received Vice President’s Achievement Award: Developed and implemented ISO 9001 program.

Avg. Salary: $140,000   ·    Company Rank: Not Available

Magnify360

Information Technology - Business-to-Business Marketer - El Segundo, CA

• Analyzed and interpreted analytics and PPC data, to gain industry and customer behavior insights
• Conceptualized then managed all landing page optimization tests including variations in the design, copy and wireframe • Increased a Fortune 500 company’s ROI by over 200% • Reduced the optimization cycle over 50% by developing a more streamlined process • Managed a team of Developers, Designers, Copywriters, and Coordi...

Avg. Salary: $72,000   ·    Company Rank: Not Available

WedTopics

Information Technology - Business-to-Business Marketer - Los Angeles, CA

• Defined the product strategy and roadmap, balancing customer needs with technological capabilities • Developed Marketing and Advertising campaigns featuring both online and offline tactics • Produced financial projections, sales forecasts, costs of operations, and product documentation • Created advanced Interaction Design documentation to communicate user experience solutions such as site maps, wireframes, process flows,...

Avg. Salary: $72,000   ·    Company Rank: Not Available

GoIndustry (Formerly DoveBid)

Information Technology - Business-to-Business Marketer - Los Angeles, CA

• Directed marketing strategy, tactical planning, execution, and P&L for acquisition of new clients to support a global eCommerce B2B auction marketplace • Optimized all email and corresponding landing pages, resulting in a 30% increase in conversion • Managed and directed the Ad Agency and internal design team for all marketing materials including sales collateral, and presentations • Worked directly with Sales and Product...

Avg. Salary: $72,000   ·    Company Rank: Not Available