Browse Career Research in Marketing & Advertising
Marketing & Advertising Career Research
Our Lucaya - Isle of Capri
1. Coordinated print advertising between the agency and newspapers in the Ft Lauderdale, Miami Dade county area. 2. Coordinated VIP air transportation to the Island, transportation to the resort, hotel rooms and casino stays. 3. Supervised promotions manager and oversaw all promotion and high limit tournaments. 4. Created and posted direct mail Power Point presentation for all team members so each member. What the curren...
Avg. Salary: $60,000 · Company Rank: 5.0 out of 5
Isle of Capri
1. Developed annual advertising plan and its $1.7M budget 2. Directed, coordinated and reviewed all collateral, print and radio buys consequently increasing brand awareness and event attendance 3. Wrote Public Relations plans and Press Releases 4. Established the Isle as media’s first choice to contact when creating local casino stories 5. Created relationships with radio stations leading to successful on-site joint ...
Avg. Salary: $60,000 · Company Rank: 4.0 out of 5
UPS
1. Created a sales support program for sales Account Executives where they could take their clients to a Colorado Avalanche Hockey or Nuggets Basketball game using Club Seats. Depending on the level of client I would work with my Pepsi Center Representative so guests would receive UPS gifts, autograph sports items, and /or behind the scenes tours of the Pepsi Center. I would also make dinner reservations at the Pepsi Center...
Avg. Salary: $60,000 · Company Rank: 4.0 out of 5
Tralliance, The .travel Registry
Led a team of marketing and public relations professionals for a global travel/techonology company based in Fort Lauderdale, Florida. Responsible for all content creation (internal and external), media and trade relations, foster business relationships, launching social media campaigns, development of marketing and public relations strategy, events, and speaking engagements.
Avg. Salary: $70,000 · Company Rank: 5.0 out of 5
Associated Wholesale Grocers
In-store Targeted Marketing: Successfully generated sales and marketing opportunities for AWG & Members’ sales growth through management of POS programs. SmartSource (floor ads, shelf signs & coupon machines) increased from 481 to 679 stores. BlackHawk, a gift card kiosk program, increased 65%, from 339 to 559 stores. Insignia POPs (shelf tag) increased 208%, from 226 to 887 stores. Managed targeted in-store ma...
Avg. Salary: $90,000 · Company Rank: Not Available
Westlake Ace Hardware
Oversaw development of 40 weekly sales circulars in 43 newspapers in 24 markets driving comp store sale from 1% to 3% over a 3 year period and total store sales to over 5% against increased competition. Promotional Analysis-by product, week, season, promotional vs. regular sales and production costs. Identify each promotion ROI & promo sales: $45M plus $35M regular sales annually Coop Income by event increased 40% ov...
Avg. Salary: $90,000 · Company Rank: Not Available
Collexium
Led the marketing, public relations, and club services departments. Responsible for all creation of marketing and public relations written pieces as well as execution of industry events off site and on site. Supervised a team of club services employees and temporary contract workers.
Avg. Salary: $70,000 · Company Rank: Not Available
The Restaurant People
Led a team of sales and marketing professionals in promoting and executing private functions at the fine dining facility. Parties ranged from 20 to 1,500 attendees depending on the type of event. Attended industry events as the Restaurant People's brand ambassador.
Avg. Salary: $70,000 · Company Rank: Not Available
Windfall
- Adept in planning and executing traditional public relations initiatives, brand launches, strategic partnerships, advertising and direct marketing campaigns, special events and social media interactions. - Seasoned special event planner; from nationally televised sporting events to product launches, press conferences, trade shows and grand opening events. - Particularly successful in garnering national industry awards f...
Avg. Salary: $80,000 · Company Rank: Not Available
Atlanta Hilton & Towers
Oversaw national marketing campaign for 1,400-room luxury hotel in downtown Atlanta, with a specific emphasis on developing the leisure, individual traveler, tour operator, special event, and food & beverage segments (Nikolai’s Roof and Trader Vic’s) for the property. Completely redesigned all in-house and guest-room communications. Applied yield management strategies to leverage room rates, grow revenue and maximize occupa...
Avg. Salary: $80,000 · Company Rank: Not Available
