Browse Career Research in Marketing & Advertising
Marketing & Advertising Career Research
PennyMac
Director of Marketing: built all key marketing functionality including direct mail, website (content design, copywriting, SEM SEO), database design and management, marketing crm, roi analytics sales support (sales collateral, landing pages, lead generation)
Avg. Salary: $150,000 · Company Rank: 2.0 out of 5
WPL Publishing
* ORCHESTRATE AGGRESSIVE CAMPAIGN STRATEGY: Implement and direct all promotional activities, media integration, list prospecting and analysis. Write, edit complex legal and technical messaging tailored to changing business trends. Integrated online and partner-driven channels resulting 40% increased profits 2010. * GREW BUSINESS FROM START-UP TO ESTABLISHED COMPANY, 2009 – 2010. Charged with operations, hiring/mentori...
Avg. Salary: $90,000 · Company Rank: Not Available
Elsevier Business Intelligence
* LED DEVELOPMENT AND IMPLEMENTATION OF NATIONAL AND INTERNATIONAL MARKETING INITIATIVES: Produced 92 campaigns, 20 new formats delivering 50% revenue growth in first year. CREATED AND CULTIVATED NEW PROSPECT DATABASE. Accrued 700K leads for direct marketing, 900K for electronic transmission. * BOTTOM-LINE RESPONSIBILITY FOR BUDGET MANAGEMENT, fiscal year planning Generated yearly company-wide marketing plan incorporating ...
Avg. Salary: $90,000 · Company Rank: Not Available
United Communications Group
* PRODUCT AND CAMPAIGN MANAGEMENT Product and campaign management: Oversaw intricate promotions for more than 20 products: direct mail, electronic, telemarketing, advertising and affinity partnerships. Responsible for evaluating product performance: testing, needs assessment, P&L, LTV, demographic, competitive, trends and SWOT analysis. Successfully released new products exceeding product profit contribution goals 20%. *...
Avg. Salary: $90,000 · Company Rank: Not Available
PRIMEDIA
* ADMINISTERED MULTIPLE PANEL TESTING: 4-5 formats, quarterly mailings of more than 700K prospects. Developed, formulated complex response data and design: control, price points, format, teaser, segmented lists and anticipated/net profit margins. * STRENGTHENED PARTNERSHIPS with key fortune 500 companies, associations and retail to expand penetration by channeling advertising, leads, conference exposure, package inserts a...
Avg. Salary: $90,000 · Company Rank: Not Available
Aspen Publishers (Wolturs Kluwer)
* CONDUCTED FULL-CYCLE BUDGET PLANNING AND FORECASTING, applying strategic analysis, objectives and pricing for all products. Provided additional quantitative input to product planning roll-up outlining units and revenue for monthly and long term revenue goals. Monitored conversion rates. product positioning, packaging, promotions and price * GENERATED NEW PRODUCT ACQUISITION EVALUATIONS: full P&L responsibility outlining...
Avg. Salary: $90,000 · Company Rank: Not Available
Travel Research Company
Phone operative - Organisation of staff, targets and goals set, timeline's created for when tasks should b completed
Avg. Salary: $50,000 · Company Rank: Not Available
Chadha Properties / Creations Florist and Gifts
o Management of a large portfolio of properties, including lease and tenancy arrangements. o Finance controller (managing of stock levels and looking for alternative suppliers to reduce cost) o Attended weekly client meetings to manage financial outlook. o All Administration and financial tasks undertaken.
Avg. Salary: $50,000 · Company Rank: Not Available
UrbanBiz Ltd
o Day to day running of marketing campaigns, advertising e.g. media – radio / television o Organizing events, conferences, meetings and business conventions. o Expertise in full balance sheet and income statement certified audits
Avg. Salary: $50,000 · Company Rank: Not Available
AVONY
o Marketing projects including the advertising of the products and company. (development of new web site) o International sales, planning and arranging meetings, negotiations with clients and liaising with internal departments. o Financial administration, sales forecasts and budgets produced o Organisation of various conventions, liaising with suppliers and other companies
Avg. Salary: $50,000 · Company Rank: Not Available
