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United Communications Group Work Values
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Daily Duties at United Communications Group:
* PRODUCT AND CAMPAIGN MANAGEMENT Product and campaign management: Oversaw intricate promotions for more than 20 products: direct mail, electronic, telemarketing, advertising and affinity partnerships. Responsible for evaluating product performance: testing, needs assessment, P&L, LTV, demographic, competitive, trends and SWOT analysis. Successfully released new products exceeding product profit contribution goals 20%. * CONDUCTED FULL-CYCLE BUDGET PLANNING AND FORECASTING, applied strategic analysis, objectives and pricing for all products. Provided additional quantitative input to product roll-up outlining units and revenue for monthly and long term revenue goals. Monitored conversion rates. Proven track record meeting or exceeding sales targets while maintaining budgetary goals. * HEADED ONLINE TASK FORCE for development of digital e-zines, news alerts, banners, html conference and webinar campaigns. Structured testing, processes workflow, best practices and template development. Applied attribution tools, WebTrends and Zoomerang for measurement. * PRODUCED ELECTRONIC FORCED FREE TRIAL PROGRAM. Deployed time-sensitive campaigns embedding “tough accreditation survey challenges” teaser with “solutions” linked to complimentary issues and landing pages. Generated continuation invoicing, monitored prospect list response achieving npr of 1.15. * IMPLEMENTED MULTI-MEDIA STRATEGY FOR GOOGLE-POWERRED SEARCHJCAHO.COM focusing on touchpoint value: “lightning-quick” survey preparation, virtual events, content, JCAHOWatch listserve (5,000 members), ezines. Oversaw aggressive electronic, telemarketing, advertising and direct mail campaign of 75K. Worked closely with site license team for facility pricing. * WROTE COMPLEX REGULATORY CONTENT on hospital accreditation incorporating product "problem solving" benefits, mission and branding. Worked closely with senior journalists transforming complicated regulatory updates into comprehensive messaging.
What they like about United Communications Group:
You give high priority to hiring firms with prestige. Market reputation and prestige of a firm may be determined through on-line research, and conversations with individuals working in your target industry. Note that firms "in the public eye" receive a great deal more critical publicity and attention than those operating with more anonymity. So as you assess your employment opportunities, be sure to seek out the positive aspects of the firm's reputation in addition to noting negative publicity the company may have received.
Tags
adobe, web-based, digital, interactive, publishing, product, Dreamweaver, MultiPub, Webtrends, html, TypePad, copywriter, international, pharmaceutical
Skills
Information about United Communications Group
Company Rank: Not Available
Average length of employment : 4 years
Average salary of employees: $90,000
These are some of the questions we asked our climbers about their experiences with United Communications Group:
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Were your performance expectations clearly communicated? | 0.0 |
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Were you recognized for meeting or exceeding expectations? | 0.0 |
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Did you feel like your personal contribution was important? | 0.0 |
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Was your career path clearly outlined and discussed? | 0.0 |
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I would recommend this as a place of employment. | 0.0 | |
I believe in the purpose of this organization. | 0.0 | |
I would work for this organization again. | 0.0 | |
I feel employees are fairly compensated. | 0.0 |
Climbers who worked at United Communications Group had these interests:
Blogs | |
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Mashable http://mashable.com |
Social Media News and Tips |
MarketXtreme http://www.marketxtreme.com |
Strategies to target, capture and grow businesses so that they may apply new online and tested offline best practices. |