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Primedia Work Values
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Daily Duties at Primedia:
* ADMINISTERED MULTIPLE PANEL TESTING: 4-5 formats, quarterly mailings of more than 700K prospects. Developed, formulated complex response data and design: control, price points, format, teaser, segmented lists and anticipated/net profit margins. * STRENGTHENED PARTNERSHIPS with key fortune 500 companies, associations and retail to expand penetration by channeling advertising, leads, conference exposure, package inserts and card deck placement. * CONDUCTED ONLINE DEMOGRAPHIC RESEARCH, MODELING. Assessed subscribers of PRIMEDIA's 70 publications targeting and testing buyers of multiple products. Successfully qualified and penetrated new Canadian market. * EXECUTED GROUND-BREAKING TACTICS FOR CROSS-PROMOTIONAL ACTIVITIES: Advertising (print and online), cover wraps, bind-in cards and list usage across multiple channels. Increased cash pay-up by 10% restructuring and overlapping holiday, donor and renewal programs. * FORMULATED AND ANALYZED WEB-BASED CRM FULFILLMENT STATISTICS calculated by Palm Coast Data systems. Targeted new prospects and future campaigns based on cash pay-up, list performance and testing metrics. Authoritative source for revenue statistics by presenting ongoing results to management.
What they like about Primedia:
Working for a company with an emphasis on social values and helping society is a clear and important priority for you - a critical factor in who you choose to work for. In contrast to other factors, you place an organization's reputation for fairness and concern for the community above most other aspects of the company. As you search for a new job opportunity, it is usually possible to find out if the company is involved in the community and/or if it is addressing problems and issues in society. Pay special attention to non-profit organizations and those specifically involved in social action. Moreover, speaking with current and former employees should enlighten you to perceptions of the fairness of the company's leaders and the treatment of employees.
Tags
adobe, web-based, digital, interactive, publishing, product, Dreamweaver, MultiPub, Webtrends, html, TypePad, copywriter, international, pharmaceutical
Skills
Information about Primedia
Company Rank: Not Available
Average length of employment : 2 years
Average salary of employees: $90,000
These are some of the questions we asked our climbers about their experiences with Primedia:
| 05| | ||
| Were your performance expectations clearly communicated? | 0.0 |
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| Were you recognized for meeting or exceeding expectations? | 0.0 |
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| Did you feel like your personal contribution was important? | 0.0 |
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| Was your career path clearly outlined and discussed? | 0.0 |
| 03| | ||
| I would recommend this as a place of employment. | 0.0 | |
| I believe in the purpose of this organization. | 0.0 | |
| I would work for this organization again. | 0.0 | |
| I feel employees are fairly compensated. | 0.0 |
Climbers who worked at Primedia had these interests:
| Blogs | |
|---|---|
| Mashable http://mashable.com |
Social Media News and Tips |
| MarketXtreme http://www.marketxtreme.com |
Strategies to target, capture and grow businesses so that they may apply new online and tested offline best practices. |
