Browse Career Research in Marketing & Advertising
Marketing & Advertising Career Research
Liturgical Publications
Assess advertising needs of local businesses and customize ad strategy to fit their finacial goals
Avg. Salary: $0 · Company Rank: Not Available
Surgical Notes
Managed 30+ accounts as a medical transcription broker. Interacted daily with international medical transcriptionists and surgery centers to insure prompt delivery and exceptional service. Worked with COO to develop marketing and communications strategies. Represented company at national medical conferences and trade shows throughout the country. Retained new business and better service exposure. Assisted in special ev...
Avg. Salary: $57,500 · Company Rank: Not Available
Smart Step Technologies, Inc.
Worked for a start-up computer consulting company. Responsible for the creation, development and production of high impact marketing materials, client presentations planning and execution, media relations and PR and lead generation strategy. Assisted with sales presentations to build excellent client relationships. Researched the latest in technology, client needs and services.
Avg. Salary: $57,500 · Company Rank: Not Available
The Coca-Cola Company
Drove brand contribution and overall brand metrics by defining issues and opportunities; developing brand architecture, positioning, and strategy; and spearheading occasion, brand, pack, price, and channel initiatives. Managed $16M annual budget and direct reporting staff. - Exceeded gross revenue, gross profit, and brand contribution targets by 11%, 6%, and 11%, respectively by developing and launching “Price Fighter” cam...
Avg. Salary: $20,000 · Company Rank: 4.0 out of 5
Unilever
Spearheaded development of new product category by leading brand innovation, formulating communication and activation strategies, and strengthening company presence in current and new channels. Managed direct reporting staff. - Gained 24% market share and leadership position in first year of Creations Ice Cream Sticks launch and improved company’s category market share from 37% to 51% by enhancing packaging, developing T...
Avg. Salary: $20,000 · Company Rank: 3.0 out of 5
Wyeth Consumer Healthcare
Joined this company to build and manage business for children’s multivitamins, mineral supplements, calcium supplements, and adult multivitamins. Created and launched marketing/advertising strategies and programs. Developed product formulations, brands, and packaging. Conducted consumer research and brand/category analysis. Managed $400K annual budget, P&L, and staff. - Established Incremin as dominant leader in iron suppl...
Avg. Salary: $20,000 · Company Rank: 4.0 out of 5
Abbott Nutrition
Directed business development for pediatric milk brands, GainPlus and PediaSure, as well as OTC brands, Cecon Vitamin C and Selsun Blue. Developed, packaged, and branded new product formulations. Performed brand, category, market, and consumer research and analysis. Formulated and introduced marketing, advertising, and ethical strategies and programs. Managed annual budget and P&L. - Positioned Cecon Vitamin C product as s...
Avg. Salary: $20,000 · Company Rank: 3.0 out of 5
Universal Robina Corporation - Asia’s leading CPG food company with 1,500 employees and $1B in annual revenue
Embraced challenge to grow enrobed chocolates category and spearhead product penetration in dominant molded chocolates category. Formulated and implemented marketing/advertising strategies and programs. Developed, packaged, and branded new products. Conducted brand/category analysis and market/consumer research. Managed annual budget and P&L. - Launched new product to reach 90% of flagship brand’s sales within just four mo...
Avg. Salary: $20,000 · Company Rank: 2.0 out of 5
Lodico & Company
Develop and implement global, integrated, strategic and tactical marketing plans for a broad array of high-tech clients. Manage corporate and product marketing including lead generation, branding strategies, public relations, internet initiatives and print media campaigns.
Avg. Salary: $120,000 · Company Rank: Not Available
Cuno, Inc. (now 3M)
Launched and grew a start-up bioprocess purification company with product line targeting pharmaceutical, biomedical, process industrial, automotive and semiconductor markets. After acquisition managed sales and marketing for acquiring company.
Avg. Salary: $120,000 · Company Rank: Not Available
