Browse Career Research in Marketing & Advertising
Marketing & Advertising Career Research
Coty Beauty
Set volume and profit targets for adidas Personal Care and Rimmel Cosmetics Led cross functional team in merchandising efforts for Rimmel Cosmetics Directed TV, print and online media efforts for Rimmel Cosmetics
Avg. Salary: $148,000 · Company Rank: Not Available
Colgate Palmolive
Wrote all new product concepts for Softsoap Bodywash Led consumer insights for Softsoap Bodywash Set volume and profit objectives for Colgate Toothpaste Led public relations campaign for Colgate Toothpaste
Avg. Salary: $148,000 · Company Rank: Not Available
Simsol Software
·Web Marketing: Worked with internal coder to revamp web site; constructed site to maximize SEO. Implemented Constant Contact, Google Adwords/Analytics and a paid or reciprocal banner ad program. Provide current content to webmaster in order to dovetail company website/image with consistent branding and to update product enhancements and press releases. ·Public Relations/ Communications: Generate product and company press...
Avg. Salary: $68,000 · Company Rank: 4.0 out of 5
Focus Marketing & Design
Graphic design, web design and marketing for various freelance projects.
Avg. Salary: $68,000 · Company Rank: Not Available
Globespan Virata/Conexant
·Hired full time from consultant after solving a project crisis: implemented new initiatives to maximize corporate efficiencies. · Collateral Material: Spearheaded internal online ordering system for collateral. Managed creation of collateral materials for print and website including data sheets, product info, application notes, user guides/manuals, case studies and corporate profiles. Maintained inventory of all collate...
Avg. Salary: $68,000 · Company Rank: 5.0 out of 5
Alacron, Inc
· Executed PR. Wrote press releases; developed relationships with appropriate media/editors. · Completed direct mailing announcing new product (list acquisition, piece design and printing). · Conducted first product announcement in two years – market research, product naming, PR, direct mail, trade show/media launch. · Standardized collateral look and feel, established corporate communicat...
Avg. Salary: $68,000 · Company Rank: 2.0 out of 5
CMI, Inc
· Researched markets for outsourced marketing services. Established new client base and met $1.2M annual sales quota. · Post-sale account manager for McGraw Hill, Digital Equipment and Datex Engstrom, Conducted direct mail campaigns and events.
Avg. Salary: $68,000 · Company Rank: Not Available
Aromascan
· Created/ran US marketing department of UK-based company. Established procedures; hired and trained staff. · US liaison to UK-based headquarters (required international travel). Implemented/managed all US marketing communications, including research/analysis, tactical planning, budgeting, PR, advertising, trade shows and product promotion. · Researched markets for unique new sensor-based capital equipment. Announced prod...
Avg. Salary: $68,000 · Company Rank: 4.0 out of 5
Digital Federal Credit Union
· Increased financial institution awareness and usage through branch promotions and direct mail to consumers. · Generated higher than average response rates on all direct mail campaigns. Designed, wrote and coordinated vendor responsibilities for all credit union direct mail campaigns. · Brought all collateral material design/copywriting in-house – resulting in $500,000 in annual savings. General responsibilities: Develo...
Avg. Salary: $68,000 · Company Rank: 4.0 out of 5
Wells Fargo/Servus Financial
· Implemented TQM-based marketing department mission statement and strategic calendar (budget, training manual and procedures). · Designed and wrote consumer direct mail programs that generated a 12+% response rate and increased Fortune 100 company sponsorship revenues by 20%. · Implemented/maintained Macintosh desktop publishing system; hired and trained staff – eliminated need for outside graphic d...
Avg. Salary: $68,000 · Company Rank: Not Available
