Browse Career Research in Marketing & Advertising
Marketing & Advertising Career Research
SquareTrade Inc
Designed, managed, produced and implemented all direct mail and e-mail strategies and campaigns. Created phone and email surveys, soliciting customers for feedback. Analyzed data to refine communications strategies. RESULTS: direct mail revenues doubled while margins increased 80%; e-mail campaign revenues increased 30%.
Avg. Salary: $86,000 · Company Rank: Not Available
Dell Inc
Planned, managed and implemented online integrated marketing communications projects, branding, merchandising and promotional programs, site features and functionality enhancements, to grow sales of US Consumer Dell service offerings. Optimized service site content driving ROI, consumer education, acquisition and retention. Used financial and site metrics, beta testing analysis and focus group feedback to consistently ev...
Avg. Salary: $86,000 · Company Rank: Not Available
Dell Inc
Managed services marketing communication content and strategy for the US Small and Medium Business (SMB) segments. Created and managed targeted weekly/monthly print (catalog, direct mail, ads) and email projects for SMB; managed all servicespecific website content. RESULTS averaged 4.5% e-mail response rates and 1.2% print response rates. Led a cross-functional Marketing, PR and Corporate Communications team targeting De...
Avg. Salary: $86,000 · Company Rank: Not Available
Dell Inc
Lead newly established marketing Brand team; mentored and trained replacement Program Manager. Worked with Brand Trainers and Program Manager to create an internal marketing strategy for five sales queues (US Small Business, Accessories, Online, Australia/New Zealand Small Business and Imaging). Created and delivered a cross-cultural training program for Sales teams and Management; coached and trained Sales teams on sel...
Avg. Salary: $86,000 · Company Rank: Not Available
Dell Inc
Managed the P&L, set attainment goals and analyzed trends in the US Small Business segment. Created employee contests and incentive programs that drove service sales growth; created all training materials (including video) and coordinated and managed services-specific events. Drove external demand through management of catalog, direct mail, email and online vehicles. RESULTS: Generated 24% services revenue growth and 28...
Avg. Salary: $86,000 · Company Rank: Not Available
Dell Inc
Managed 50+ medium-sized accounts. Averaged 130% sales attainment; established key relationships with appropriate decision makers such as the CEO/CIO, identified large opportunities for Account Executives to develop in the US SMB segment.
Avg. Salary: $86,000 · Company Rank: Not Available
Dell Inc
Averaged 150% sales attainment; provided product information and support before and after the sale for the US Consumer segment.
Avg. Salary: $86,000 · Company Rank: Not Available
FAME FINANCIAL INC.
Design and apply comprehensive, multichannel sales strategies to increase revenues. Expand customer base and optimize new business opportunities by ongoing recruitment campaigns. Devise and recommend strategies to achieve clients’ long and short-term financial goals and objectives. Evaluate client assets, liabilities, cash flow, tax status, and objectives to establish financial position. Collect required documentation as re...
Avg. Salary: $60,000 · Company Rank: Not Available
GEORGE S. MAY INTERNATIONAL
Evaluated business operations and corporate strategy of clients in the food service, construction, health care, hospitality, retail, manufacturing and wholesale industries to identify opportunities to improve processes, streamline operations, and boost profitability. Conceived and recommended programs to control expenses, engineer profits, reduce waste, manage customer relations, and improve bottom line. • Conducted exten...
Avg. Salary: $60,000 · Company Rank: Not Available
ATKISON LANDSCAPE SERVICES
Recruited to spearhead new business development. Devised and implemented strategic campaigns to expand customer base and increase revenues. Conducted market research and investigated trends to exploit untapped markets. Established brand identity and increased visibility. Oversaw full scope of client relations from initial contact to bid stages. Designed, created, and distributed compelling collateral. • Exploded customer ...
Avg. Salary: $60,000 · Company Rank: Not Available
