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Brenda A

Marketing - 20 Years of Experience - Near 08558

Occupation:

Marketing

Education Level:

Master

Will Relocate:

YES

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Global marketing insights, analytics and strategy expert with 20 years of proven leadership for CPG and healthcare iicompanies, consistently delivering innovation in product and process, driving top-line and bottom-line growth and market share. Key strength is the ability to concentrate simultaneously on vision and execution, leading teams to the detail level while retaining focus on long-term marketing goals and critical business objectives.

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SCHOOL MAJOR YEAR DEGREE

Boston University Graduate School of Management Health Care Management Master Degree
Harvard University Psychology and Social Relations Bachelor Degree
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TYPE TITLE URL DESCRIPTION

Website Wall Street Journal media url News Information Source
Website New York Times media url News Information Source
Website LinkedIn media url Professional Network

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Highlights:

2014 Standards of Leadership Award delivering Optimizing Marketing for Growth and New Way of Marketing Programs. 2013 YWCA TWIN award honoree for executive women who have made significant contributions to their businesses and communities within Central NJ. Nominated for 2012 Encore Award for elevating the GSI function. Won 2009 Gold Power of You Awards for Organization/Function Building and for Segmentation Insights Driving Front-end Innovation. Won awards for outstanding performance including the 2005 Global Excellence in Marketing Award for Brand Building and Innovation for Gillette Fusion and the 2004 Developing Global Leaders Team Competition. Selected as Next Generation Leader for The Gillette Company.

Companies I like:

Welch's; New Balance, Reebok, Gillette, EMD Serono, Takeda, Fidelity, Ocean Spray, Keurig, IDC, Pfizer, Bristol Myers, Converse, Sanofi, Bayer, Mondelez

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CollapseResponsibilities

- Insights, analytics and strategy - Innovation and communications strategy - Brand building and brand architecture - Training, development and organization design - Leading edge tool activation including digital and social listening
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