Description
Results-oriented marketing professional with significant experience in the direction of comprehensive, strategic marketing initiatives to meet business objectives. Expertise with global telecom and technology companies, both public and private, in driving brand awareness and market growth. Accomplished writer & editor. Solid leadership skills with experience in building and managing successful marketing teams. Well-regarded in industry with many solid professional relationships.
Work Experience
COMPANY | POSITION HELD | DATES WORKED |
---|---|---|
(Confidential) | (Confidential) | 10/2006 - Present |
Glenayre | (Confidential) | 1/2003 - 10/2006 |
AppWorx Corporation | (Confidential) | 11/2000 - 3/2002 |
printCafe, Inc. | (Confidential) | 9/1999 - 9/2000 |
Ansoft Corporation | (Confidential) | 5/1994 - 9/1999 |
Education
SCHOOL | MAJOR | YEAR | DEGREE |
---|---|---|---|
Carnegie Mellon University | English | 1999 | Master Degree |
Westminster College | Public Relations | 1994 | Bachelor Degree |
Accomplishments
Job Skills
Keywords
Responsibilities
• Directed marketing launch of SpinVox in North America, including media relations activity that resulted in feature articles in the New York Times, USA Today and the Wall Street Journal.
• Led marketing efforts for SpinVox’s first US carrier launch including website, direct mail and point of purchase. Visited retail stores and trained employees on how to use and sell the product. Carrier reported a 25% take-rate in the first week of product availability.