Description
Award-winning, success-driven, and accomplished sales executive offering comprehensive experience in sales and marketing, client relationship building, and full spectrum accounts management. Equipped with verifiable success in creating sales and marketing plans, devising business development strategies, attaining and surpassing sales goals, generating leads, and successfully closing deals. Self-starter and goal-oriented possess strong leadership qualifications combined with persuasive communication and exceptional customer service skills. Known for professionalism proven by on-time delivery of assignments and projects, and for the ability to effectively perform multiple assignments simultaneously. Technically proficient with Microsoft Office Suite (Word, Excel, PowerPoint, and Outlook). FUNCTIONAL SKILLS Operations Management * Demonstrated exceptional performance in executing various tasks, including customer development funds management, CLR supervision, trade show administration, and executive account relationship and advancement. * Took charge over the operational activities with direct reports from departments including Marketing, Sales, Product Management, Product Development, Fashion, Consumer Quality Services, and Account Services. Sales and Marketing Leadership * Exhibited key talents in designing and executing all sales and marketing objectives for United States and Canada, including the generation of independent sales force and annual contracts for representation of product line. * Led the development of sales/marketing materials such as retail collateral materials and consumer information, go-to-market pricing, profitability structure, retail programs, and terms and conditions of sale, retail packaging, licensing negotiations, trade show participation, and booth layout. * Employed expertise in directing sales and account profitability of Britax products in United States, Canada, Mexico, and South America along with juvenile products industry leaders, such as Babies R Us, Toys R Us, Target, Amazon.com, Buy Buy Baby, Albee's Baby, and Diapers.com. * Set strategic direction to day-to-day operational aspects of sales and marketing for Toys R Us, Wal-Mart, and Walgreen's. Overall Process Improvement * Assumed full responsibility in providing placement, promotional planning, and annual sales programs including terms of sale, allowances, and rebates at various companies. * Leveraged skills in supervising product development, product platform updates and line extensions, fashion trends, and product fashion updates along with managing the Consumer Quality Services Group and Account Services Group * Performed a wide array of duties and responsibilities in relation to sales and marketing including catalog, pricing, promotional materials, product packaging for education and role-play, replica toys, publishing, and gift-wrap.
Work Experience
COMPANY | POSITION HELD | DATES WORKED |
---|---|---|
Heritage Baby Products, Llc | Vice President, Sales | 1/2015 - 1/2018 |
Evenflo Company, Inc. | Vice President, Sales | 1/2011 - 1/2014 |