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About Me
Industry: |
Marketing & Advertising |
|---|---|
Occupation: |
Marketing |
Education level: |
Master |
Will Relocate: |
Yes |
Location: |
Mount Kisco, NY |
Work Experiences
11/1980 - 3/2008
Reader's Digest
Executive
- Developing models to predict probability of prospects ordering from Direct Mail campaigns. Leading kick-off mailings to plan statistical support for each campaign. Screening characteristics to include in models. Generating tables of responses and P&L by groups defined by models. Coordinating phases with Marketing executives and IT. Monitoring composition of prospect lists. Reconciling predicted vs actual results.
Education
Skills
| Skill | Rating |
|---|---|
| French |  |
| German | |
| SAS | |
| EXCEL | |
| some Spanish | |
| familiarity with some Slavic languages | |
