Description
Former Olympic Skier, competed in Calgary 1988 Winter Olympics for Great Britain. Forced into early retirement after suffering an injury in November 1990. Founded the first action sports distribution & company, with creative marketing boosted it to became the market leader in Austria. Accepted role of European Sales and Marketing Director for Smith Optics1996. Constructed a highly efficient and effective sales network, which massively boosted sales for the company over the following 4 years. Spearheaded athlete sponsorship for ski, snowboard, motocross and mountain-bike, building and promoting the brand's image across Europe and the USA, which propelled the brand to a market leader position. These achievements contributed greatly to Smith being bought by The Safilo Group, Italy. Founded CREME Skateboards & Clothing in 2002. Unique "designed and made in Europe Skateboard & Clothing brand". Creativity, vision, experience pushed CRÈME to successfully sell in Europe and Hong Kong, as well as 4 flagship stores in Spain. Current focus is the Health Industry, the Ketogenic Diet and Primal Fitness Methods. Coaching clients, writing online coaching programs, writing blogs and writing a book about my discoveries and work are my focus. Published my first EBook on Amazon.com, "The Dirty Little Secret the Health & Fitness Industry doesn't want you to know". Specializing in * * * * * * * * Health & Fitness Nutrition, Wellness & Meditation Sales & Marketing Retail Management Strategic Management Translation Copywriting Writing Athletic Achievements: Youngest ever-British Senior Slalom Champion at the age of 15. Youngest British Slalom Skier to compete successfully in the Winter Olympics in Calgary 1988.
Work Experience
COMPANY | POSITION HELD | DATES WORKED |
---|---|---|
(Confidential) | Founder A Primal Lifestyle Health Coaching Fort Lauderdale | 7/2017 - Present |
Founder And Ceo Creme International | Founder Of Crème Skateboards, Crème Clothing And Crème Footwear European Sales And Marketing Manager Smith Optics | 1/2002 - 1/2012 |