Description
Accomplishments: navigated the great Asian devaluation of 1997 and remained profitable in dollars. Then grew the sales of the individual regional businesses not less than 10% per year the following three years. Commercial and Marketing Director of Singer Do Brasil 1988 - 1997 - Brazil Commercial and Marketing Director for Singer. Was responsible for complete P&L management of two start-up divisions and one turnaround division. Accomplishments: - Retail: Grew the retail division sales from start-up (0) to $115 million in four years. - Wholesale: Sales increased to $93 million in 1992 from $29 million in 1988 (220%), and a bottom line of 5.5%, all through internal growth. This included in-house start-up of consumer finance company. - Total Sales, existing, and start-up, grew to $213 million from $29 million in 4 years, through internal growth. - Built and developed procurement system. First year sales of new products from China to Brazil totaled $10.8 million dollars. Director of International Marketing Projects 1986 - 1988 Worked in more than 40 countries around the world. Accomplishment: first year start-up sales for a new product line were $23 million dollars. Scovill Corporation
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