Browse Career Research in Marketing & Advertising
Marketing & Advertising Career Research
TrekSta USA - A NRS Division
Oversaw TrekSta product line for U.S. market from startup. Conducted analysis of current market to shape product selection/design, managed U.S. sales force, selected channels of distribution/promotion. Wrote and designed marketing collateral (advertising, workbooks, sales programs, price lists).
Avg. Salary: $73,000 · Company Rank: Not Available
NRS
Recruited to assist in the management of major accounts (REI, Great Outdoor Provision, EMS, and Cabela’s), spearheaded new revenue-generating initiatives and sales strategy. Trained sales team in account management/business development, driving account growth within B2B and B2C channels. Planned trade show logistics and created marketing promotions/programs.
Avg. Salary: $73,000 · Company Rank: Not Available
Summit Sales
Initiated and closed sales for leading outdoor industry suppliers (Cascade Designs, Garmont, K2 Skis, Osprey Packs, and Outdoor Research). Negotiated contracts of sale and expanded customer base and distribution channels within ID, OR, and WA territories. Built relationships with key decision makers, trained sales personnel, and worked to match customers with the right product assortment to maximize profits. Directed promot...
Avg. Salary: $73,000 · Company Rank: Not Available
Management Skills
Avg. Salary: $80,000 · Company Rank: Not Available
Wordpress
Avg. Salary: $80,000 · Company Rank: Not Available
Champion Mortgage
At Champion Mortgage, I was assigned to create the company’s first digital marketing plan to leverage the new emerging internet channel to reach early adopter consumers that wanted to manage their loans online. I also assisted marketing leadership to create and launch all advertising plans including television, yellow pages, radio, digital and local store marketing.
Avg. Salary: $190,000 · Company Rank: Not Available
Princeton Partners
At Princeton Partners, I co lead the development the digital marketing department including service offerings such as Web usability, Search Engine optimization, web analytics, online media, and CRM. I was responsible for the creation of the “Innovation Garden State”, an online portal to promote economic development within the state of New Jersey; funded by top NJ based businesses such as IBM and AT&T. I was also responsib...
Avg. Salary: $190,000 · Company Rank: Not Available
Ferrara & Company
At Ferrara & Company, I was responsible for the day to day strategic relationships with some the agency’s top pharma and CPG clients including JNJ, Heinz, Arm & Hammer™, Trojan®, Nair®, Arrid®, and Mentadent®. I lead a team of account mangers that directly worked with our client’s brand & category managers to integrate their multichannel marketing campaigns to best meet their overall business goals. In parallel, I worked ...
Avg. Salary: $190,000 · Company Rank: Not Available
Digital Grit
At Digital Grit I was responsible for the agency’s key account relationships and digital marketing strategy with top accounts such as Celgene, Blackberry (RIM), Sony, Reuters, Sybase, Consumer Reports, and AutoNation. I also managed a team of account managers that lead day to day client relationships and executed on the overall digital strategy. I served as digital marketing coach and trainer to existing and new employees...
Avg. Salary: $190,000 · Company Rank: Not Available
Sanofi Pasteur
At Sanofi, I lead three distinct divisions within the marketing department; Direct to Consumer (DTC), Ecommerce, and Digital Marketing. From a Consumer marketing perspective, I created the company’s first dedicated DTC division and grew it into a center of excellence for the organization. We partnered with all brand management teams to analyze consumer trends and key market dynamics to identify the opportunity to drive sa...
Avg. Salary: $190,000 · Company Rank: Not Available
