Occupation:Director, Business Development |
Location:Philadelphia, PA |
Education Level:Bachelor |
Will Relocate:YES |
Description
Established national franchise recruitment and Brand Revitalization program * Franchise website design and launch for Arby's new store design and menu * Developed target market plans with launch of custom web based Tango Analytics * Designed & implemented national recruitment marketing campaign * Managed public relations and franchise marketing re-launch with digital print and trade events. Sold 15 new store development agreements resulting in 85 new store Dunkin' Donuts commitments and eight new stand-alone Baskin Robbins throughout New York Delaware Maryland Virginia Alabama Arizona Colorado and California. * Lead new market entry team of the for the launch of Dunkin' franchises in Southern California in January 2013 resulting market sell out by May 2014. Responsible for national expansion of with utilizing a targeted market optimization strategy. * Managed Franchise Sales & Recruitment team * Executed 11 new store agreements for 38 commitments (120% of plan) * Cultivated numerous relationships with non-traditional operators resulting in the Q1 2012 opening at Baltimore Washington airport developed a future pipeline in non-traditional venues. * 43 new store openings through new franchisee development and motivating existing franchisees to execute against development agreements Created development strategy for responsible targeted brand growth within the Dunkin' Donuts branded concept through collaboration with area market teams * Recharged brand identity through networking and public relations events * Member of cross functional team responsible for Dunkin' Donuts brand excellence through restaurant operations and development within the core markets including Boston New York Philadelphia Baltimore and Washington D.C. * Secured 64 new development agreements resulting in 225 new store commitments and $10.5MM in development fees. Managed a staff of 80 with full P & l first full year of sales in 1999, sold 91 new stores that resulted in $70MM in annual revenue. * Executed 300 new store deals. * Created development strategy, which launched Popeyes in ten new metropolitan markets across the Northeast and the Midwest for traditional and non- traditional new store development. responsibility for all food beverage and retail sales operations. Increased top line sales over 10% year over year with record savings resulting in first year of account profitability. * Granted significant rent concessions for a proposal to redesign and re-brand the food beverage and retail concepts. * Re-branded restaurant is named "best new concept" in the Richmond City Paper Selected to attend the Institute for Business Leadership. * Received CA One Outstanding Performance Award for 1996.