Description
Dynamic Marketing Communications Director with more than 20 years of high profile experience. Demonstrated expertise utilizing communications skills for software, Internet, non-profit, educational, media and sports companies to build branding and increase revenues. Proven marketing talent as national sales manager, book author, feature article writer and editor for high profile publications. Skilled at messaging development, conversion marketing, content creation, marketing strategy and managing in-house creative services. Strong marketing and public relations experience increasing company exposure through print, digital and media resources. Solid leadership skills building and directing creative teams to meet company objectives, goals and complete projects.
Work Experience
| COMPANY | POSITION HELD | DATES WORKED |
|---|---|---|
| (Confidential) | Marketing Technical Editor | 3/2014 - Present |
| CarTech Books | Author | 12/2009 - 7/2012 |
| (Confidential) | Owner, Chief Writer/Editor/Photographer | 12/2008 - Present |
| Source Interlink Media/Primedia/KIT CAR magazine/Custom Classic Trucks magazine | Editor, Acting Editor, Feature Editor | 2/2003 - 12/2008 |
| AutoSmiths | Freelance Writer/Photographer | 6/2001 - 2/2003 |
| OrderTrust | Senior Account Executive - Western States Region | 6/2000 - 6/2001 |
| NQL Solutions | National/International Accounts Manager | 6/1998 - 6/2000 |
| Natural History Museum of Los Angeles County | Marketing Manager for Corporate Sponsorship | 6/1997 - 6/1998 |
Education
| SCHOOL | MAJOR | YEAR | DEGREE |
|---|---|---|---|
| San Jose State University | Education - Multiple Subject Teaching Credential with CLAD | 1997 | Certification Degree |
| University of California, Irvine | Social Science (Economics, Psychology, English) | Bachelor Degree | |
Accomplishments
Highlights:
1) Built a Cobra replica, wrote and photographed a book about the process, titled, "How To Build Cobra Kit Cars + Buying Used." 2) Created several automotive enthusiast websites, including Monterey Car Week, Autobahn Buzz and Redline Review. 3) Became editor of an internationally published automotive enthusiast magazine in 2.5 years (KIT CAR magazine). It typically takes 10 years. 4) Raised over $1,000,000 in marketing corporate sponsorship for the four museums that comprised the Natural History Museum family of Los Angeles County: the Petersen Automotive Museum, the La Brea Museum, the George C. Page Museum and the Natural History Museum.Companies I like:
Trek Bikes, Specialized Bicycle Components, Electra, Mazda, Ford, Ferrari, Lamborghini, Honda, Hyundai, Toyota, Cannondale, Faraday Future, Karma, Tesla, General Motors, Alfa Romeo, Maserati
Job Skills
Keywords
- Sales
- Active Server Pages
- Adobe InDesign
- Advertising
- Automotive
- Cms
- Communications
- COMS
- Marketing
- Writing
- Editing
- Copywriting
- Management
- Marketing Communications
- Start Ups
- Turnarounds
- Account Management
- Territory Management
- Budgeting
- Sales Cycle Management
- Technical Writing
- Web Design
- Team Leadership
- Team Motivation
- Negotiations
- Presentations
- Product Marketing
- Sales Forecasting
- Event Planning
- Branding
- Internet Marketing
- Reporting
- Social Media
- Public Relations
- Merchandising
- Ecommerce
- Marketing Management
- New Product Releases
- Product Management
- Full Cycle Product Release
- SEO Campaigns
- SEM Campaigns
- Lead Generation
- Google Analytics
- Micro-Sites
- Stumbleupon
- Press Releases
- Corporate Communication
- White Papers
- Transportation
- Sports
- Cycling
- Internet
- YouTube
- WordPress
- Joomla
- Product Roadmap
- Featured Writer
- Author
- Editor
- Digital Media
- Client Relations
- Needs Assessment
- Business Development
- San Diego
- California
- Oceanside
- 92058
- SaaS
