Catherine Fiorello Aziz
141 John Street, #225, Lowell, MA 01852
Cell: 978-857-5118 E-mail: caziz66@gmail.com
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Senior Sales Manager & Business Development Executive
Senior entrepreneurial executive with 25 years experience at early stage and start-up ventures to spearhead emerging enterprise solutions for IT Network Connectivity & Infrastructure, SLAs, Data Center and Cloud Migration, COTS and Custom Software Development, IT Security and Risk mission-critical initiatives.
Key Account Management/Retention | Sales and Business Consulting | Corporate Policy & GRC Laws | Skilled Unconventional Strategist Transforms Single-deals into Multi-tiered Opportunities |Global Relationship Extraordinaire | Trusted Adviser 3rd Party Offshore/Outsource | Negotiation Skills | Traverses Top-Tier & BOD Executives, across all LOBs | Best Practices & Benchmarking
Professional Experience
Director, Sales and Business Development, Aesir Verden Corporation, Durham, NH, 2013-Current
A pioneer in the renewable fuels market providing clean sustainable plant based carbon neutral fuels.
Recruited strategic advisers and higher-ed to incubate exclusive solution;
market strategy leveraging keying on natural/organic resources;
Conducted demographics by targeting vertical markets;
Established market messaging and SWOT matrix by brainstorming with imminent partners;
Targeted SMB and consulting organizations contracted by local/state, transportation, tourism and fuel kiosks;
Unveiled and forecasted $10M projected revenues FY 2017-FY 2018;
Recruited global influencers to provide endorsements, and for reference referred prospects;
Appointed Board Member 2013.
Senior Sales Consultant, E3 (private LLC), Boston, MA, 2012-2013
Contributed $3M net-new logos/200% to bolster corporate revenues;
Developed cheat sheet for typical buying personas, and sales trailing proven 3-4x revenue;
Designed an illustration of relationship building, and factors to increase prospect pipeline by 175%;
Exceed MBO's assigned by Executive COO;
Retrain sales tactics by reinforcing the effectiveness of BLUFF, KISS, ED sales methodologies;
Collaborate with senior management to refine sales efforts to shorten sales cycles and boost revenues;
Defined target buyers, qualification process, and developed articulate ROI;
National Strategic Sales Manager, Builders Millennium, LLC, Derry, NH, 2009-2012
Crafted value proposition to include expediting projects, maximizing resources, ensuring safety and code compliance for use by industry professionals and contractors;
Developed strategy by use of competitive market analysis to effectively target sales;
Completed FY'09 $1.2M or 150% quota Completed FY'08 $800K or 200% quota.
Director, National Sales & Business Development, Proventsure, LLC, Windsor, MD (acquired by EMC), 2006-2008
Closed $1M by unseating IBM;
Developed Channel SWOT matrix, services and pricing (IBM, Grant Thornton, Jefferson Wells, CSC & SAIC)
Rapidly grew pipeline to $3.4M within 8 months;
Unveiled partner Reconnex acquisition;
Closed $800k revenue via OEM partnerships (payment processors)
Senior Sales & Business Development Manager, IBM (Ounce Labs), Waltham, MA, 20052008
Closed 20 net-new key clients within first 6 months: JPMChase, Cingular, Microsolved, Mass Mutual, ConocoPhillips, Citigroup, Deloitte, Wachovia, UPS, Thomson, Omgeo, First Horizon, Bank of NY, Pershing and Integris Health;
Drove unprecedented revenues, influential team leader, developed competitive matrix and buy buy-back program;
Within first 4 months, total closed $2.3M; completed 140% quota FY05
Consistently exceeded quarterly sales quota by 25%;
Trusted adviser to key clients and engineering to widen scope and scalability;
Trained sales personnel on Salesforce.com to close 90% closed deals on time, and increased revenues by 55%.
Director, North America Sales, Cenzic, San Mateo, CA, 2000-2004
Closed $1M direct sales in less than 6 months from Capital One, Invesco, Fidelity, Deloitte, and Symantec;
Closed $1M under six-months from marque logos: AT&T, EDS, Deloitte, Symantec and Capital One;
Secured $10M VC funding supported by letters of intent by early adopter clients;
On-boarded, trained and managed 5 sales reps;
Cultivated OEM partners (Mercury, Securify and Symantec) increasing revenues by $2M FY00.
Eastern Regional Sales Manager, US Sales Team Lead, FTP Software, North Andover, MA 1993-1999
Developed methodology sales training, defined business plans for consensus;
Trained U.S. sales teams on best sales practices related to precision, relationship building, reference selling and forecasting projections to close timely;
- FY98 closed $4.6M, 140% quota;
- FY97 closed $21M net-new sales or 150% quota;
- FY96 closed $3.8M or 135% quota;
- FY95 closed largest single deal with HCA $5M - 200% quota;
- FY94 closed $2.9M or 157% quota;
- FY93 closed $2.1M or 147% quota.
Maintenance Renewal Sales, Multiview Corporation (spun from Cognos), Burlington, MA, 1990-1993
FY90 closed $1.5M or 135% quota, FY91 closed $1.25M or 147% quota; FY92 - 151%, quota was $500K.
Training Specialist, Technical Services, Cognos Corporation, Burlington, MA, 1989-1990
Training Coordinator, Technical Services, NEC Information Systems, Inc., Woburn, MA, 1984-1988
Education: Southern New Hampshire University - Project Management Merrimack College Business Management
Salem State University Business Management and Administration
Affiliated Training: Solution Selling, Strategic Selling Miller-Heiman Sandler Presidents Club SPIN Selling; Strategic Partnering and Advanced Channels Channel Corporation Management Consultants Inc. Situational Sales Negotiations The Bay Group Solution Selling - Michael T. Bosworth Professional Presenting Communispond.
Technology Certified: TCP/IP Interoperability & Connectivity FTP Software; Wide Area Networking and Telecommunications Learning Tree International, C/C++/Basic Programming Associate Technical Institute .