Description
Performed extensive market analysis for new target customers with a corporate mission to reduce their environmental impact including: footwear packaging furniture flooring cabinetry coil extrusion and general industrial coatings. * Conducted market assessments for bio-based building block chemicals and presented strategies targeting an addressable market of 420,000 Metric Tons to Business Development team. * Created actionable marketing plans to reach new customers with a need for renewable materials and integrate with supply-chain partners. * Assessed and developed technical and marketing sales presentations for corporate use for the coatings and polyurethane market segments and their end-use customers. * Compiled major market account target lists for creating customer awareness and demand for bio-based platform chemicals. * Established relationships with large brand owners from the automotive furniture coatings beverage and personal care markets. * Collaborated with Business Development managers and technical team to educate potential customers about our new and emerging bio-chemical technologies and applications.
Accomplishments
Highlights:
Keywords
- Marketing
- Commercialization
- Research
- Social Media
- Market Research
- Strategy
- San Diego
- LEED
- Accounting
- Consolidations
- Process Improvement
- Product Development
- Statistical Analysis
- Training
- SAN (Storage Area Network)
- Computer Aided Software Engineering
- Accounting
- Consolidations
- Process Improvement
- Product Development
- Statistical Analysis
- Training
- SAN (Storage Area Network)
- Computer Aided Software Engineering
- Accounting
- Consolidations
- Process Improvement
- Product Development
- Statistical Analysis
- Training
- SAN (Storage Area Network)
- Computer Aided Software Engineering