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I am an expert in Marketing the Hispanic consumer nationally. U.S. Hispanic Market TODAY Bill Marin (626) 576-570 billmar333@aol.com CONTENT 1) Market Today 2) Main Target 3) How To Reach This Consumer 4) Consumer Insights 5) Services Offerings a) Research b) Marketing Strategy c) Advertising Media Campaign (SEM & PPC) Market Today They are the most untapped consumer in the U.S., even though they represent $1.5 trillion in buying power. They are misunderstood, mostly because of the misconception that all Hispanics only speak Spanish. This misconception is now over! They are no longer an immigrant market, but a ethnic market. MOST
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