Description
Marketing and sales professional with extensive experience in subscription and conference marketing. Expertise in campaign management (online and print), social media, content marketing, lead generation, digital marketing, database management & list development, market research & new product development, paid search, direct response & email marketing, website development, SEO & SEM, and strategic planning. I have proven instrumental in increasing response rates, enhancing audience development, strategically maximizing revenue profitability, and managing ongoing relationships with key professionals and industry groups for potential marketing advantages.