Summary E-Commerce and Web-marketing professional very comfortable managing a team or directly managing multiple forms of internet marketing including strategy, reporting, budgeting, all aspects of paid search, SEO, UX, CRO, Social Media, Affiliate Management, PR (Cission) Influencer Marketing, CMS Magento, Shopify, Big Commerce, e-Mail Marketing and CRM. I have experience in Tradeshow marketing, seminars, educational speaking, media buying and managing external vendors/agencies. Major Accomplishments Responsible for launching new e-Commerce marketing strategy at Kiss Products, which included paid social, paid search, content marketing, user experience and optimization, optimizing shipping, ordering, customer service and forecasting, Launched February 2017, the site has seen triple digit growth month after month in its quest to reach 3 million in sales within the first year of launch. Built, marketed and maintained a successful e-Commerce site for a 35 year old case manufacturing company on Long Island. Running all Internet Marketing campaigns including PPC, SEO and Social Media website currently takes in $100,000 monthly and growing as organic ranking increases and social media presence increases. Took over and grew e-Commerce division for the 2nd largest swimwear company in North America, combining five house brand Magento stores into one universal shopping cart, increased monthly e-sales from $12,000 to $140,000 within the first year and doubling sales in 2015. Grew a startup CD business card company into an international supplier featured in Newsweek and on ZDnet TV. This was accomplished by achieving multiple top 10 rankings on Google, AOL, MSN, Yahoo for a variety of keywords and keyword phrases using very effective SEO/SEM strategies, Google Adwords and Yahoo PPC campaigns, creating landing pages, ad copy and continuously analyzing and tweaking each campaign. Built successful CPA SEM campaigns in very competitive Free Credit Score market, targeting secondary keywords and supplementing Adwords and AdCenter with media buying PPV campaigns on second tier engines. I've I oversee all digital marketing, strategy, implementation and reporting both internally and externally. I am responsible for meeting sales goals, forecasting inventory, managing the customer service and shipping processes. My team is responsible for the US flagship site, branded e-Commerce sites, the marketing strategy for our German and UK sites and European marketing for driving off-line CPG purchases. My day to day includes report building, managing paid social and search campaigns, content strategy, SEO best practice implementation, email strategy, conversion optimization and testing. been charged with bringing a new brand and e-Commerce site to market. I currently manage a team consisting of a copywriter graphics designer social media intern market research specialist and an outside development agency. I'm hands on with UX CRO paid search including display and contextual remarketing and paid social. SEO internal and external. Social Media both strategy and reporting Site analytics and optimization. Influencer marketing is a big part of the product and branding initiative through the use of The Shelf I've increased awareness and have seen a big uptick in both on site visitors and social media engagement. Through social media and influencer marketing I've also been building interest in our first retail location opening in the Westfield Mall in late August the opening will include omin channel marketing that cross promotes and builds and crossover marketing plan.

Highlights:

• Internet
• Management
• Microsoft
• Microsoft Office
• Relationship Building
• Research
• Adobe
• Analytical Skills
• SEM
• SEO
• CRO