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Marketing and Advertising leader and project manager with solid experience in delivery of profitable solutions and plans to drive sales growth. Special talent for enhancing marketability through innovative traditional and digital marketing campaigns, as well as establishing clear and consistent brand messaging and optimizing performance using marketing analytics. Demonstrated experience in building and leading top-performin...
Tags for this Online Resume: strategy, segmentation, targeting, multi-channel, omni-channel, integrated, program management, leadership, analytics, data-driven, marketing strategy, Email marketing, digital marketing, digital, project management, business objectives, performance, optimization, team building, attention to detail, schedule management, branding, aligned strategy, brand awareness, strategic planning, acquisition, retention, direct marketing, print media
HIGHLIGHTS OF QUALIFICATIONS: * Superior Analytical Skills & ROI Analysis * Expertise in Research of Demographics and * Strategic Planning & Marketing Research Psychographics for Clients and Consumers * Complete Graphic Design & Photo Manipulation * Target, Rifle, Field and Mass Marketing expertise
The Over the course of the past 33 years I have implemented a variety of strategies to help companies grow, including advertising and public relations, brochures, press releases, radio and television commercials, press kits, post cards, newspaper ads, billboards, web sites, web ads, newsletters. I offer computer experience on both Apple and PC Windows and am trained in the Adobe CS 6 and Microsoft Office.
Summary Management position aimed at building brand platforms and expanding client initiatives within a creative, collaborative, and innovative environment. Passionate Self-Starter with Team Lead Experience Core Experience Managing PR, Media, Creative, Production, Print, Social and Digital Agency Teams