Description
Broad leadership experience in general management, marketing, sales, business development and market research in start-up and established companies. Over 20 years of commercialization expertise throughout the pipeline, launch and in-line phases of the brand lifecycle. An astute learner with demonstrated success in 12 therapeutic areas, medical devices and diverse industries. Highly collaborative leadership style focused on cross-functional effectiveness and individual accountability. Created vision and built start-up commercial operations for 2 companies. Demonstrated ability to adapt and manage 2 diverse areas of technical and market expertise; Biotechnology and IT Led launch commercial efforts for 5 major therapeutic brands and 1 medical device, each exceeding external analyst consensus forecasts, by creating well-differentiated strategies and tactics. Restored double-digit growth to 4 stagnant in-line brands by utilizing market analysis skills to identify the highest impact leverage points and concentrating brand resources at these points. Adept leader in global matrix environments with over 12 years expertise consulting with functional area experts, providing commercial direction and implementing solutions in the best interest of the brand. Recognized with numerous honors/awards for team leadership, planning and delivering revenue.
Work Experience
| COMPANY | POSITION HELD | DATES WORKED |
|---|---|---|
| (Confidential) | Senior Director and Business Unit Lead - Healthcare IT solutions | 3/2013 - Present |
| Medivation, Inc | Director of Marketing - Oncology and Urology | 1/2012 - 2/2013 |
| Amgen, Inc | Director of Marketing - Oncology and Urology | 12/2010 - 1/2012 |
| Amgen, Inc | Regional Sales Management - Director | 2/2008 - 12/2010 |
| Amgen, Inc | Director of Global Marketing - Oncology and Hematology | 6/2006 - 2/2008 |
| Amgen. Inc | Assoc. Director/Director of Global Marketing - Metabolism and Oncology | 5/2004 - 6/2006 |
| Eli Lilly and Company | Senior Marketing Manager - Neuroscience | 5/1989 - 5/2004 |
Education
| SCHOOL | MAJOR | YEAR | DEGREE |
|---|---|---|---|
| Washington State University | Pharmacy | Bachelor Degree | |
Social Media
| TYPE | TITLE | URL | DESCRIPTION |
|---|---|---|---|
| Website | media url | Networking website | |
| Website | Fierce BioTech | media url | FierceBiotech monitors biotech & pharma deals, FDA decisions, clinical trials and industry trends Subscribe at FierceBiotech |
| Website | Medscape | media url | Medscape monitors breaking, clinical, regulatory, and development news across therapeutic areas - |
Accomplishments
Highlights:
Exeeded external analyst consensus forecast for all 5 major brand launches in marketing leaderhsip roles Restored growth to 4 stagnant in-line brands in marketing and sales management roles Global Commercial Leader: Led, along with Global Development Leader, 8 Product Strategy Teams with 8 unique assets simultaneously. The PSTs governed drug development across R&D, Clinical, Regulatory, CMC and Commercial Successfully launched brands in start-up and established company environmentsCompanies I like:
Nanostring, Seattle Genetics, Bill and Melinda Gates Foundation, Verathon, Omeros, Starbucks, Portola, xDx, Intermune, Gilead, Genentech, Puppet Labs, Philips, Genomic Health, Biotechnology, ThermoFisher, Cardigm, HealthSparq, Olympus Corporation, Molecular Diagnostics, ZymoGenetics, Immune Design, Acucela, Xcyte, Concur, OncoGenex, Exelixis, Physio-Control, CardioDx, Price Waterhouse Coopers, Bio-Rad, Galena Pharma, MolecularMD, CytoDyn, Galena, boly welch
Job Skills
Keywords
- Biotechnology
- Diagnostic
- Pharmaceutical
- Marketing
- Oncology
- Strategy
- Brand Planning
- Global Marketing
- New Product Planning
- Pricing
- Market Research
- Brand Leader
- Commercial
- Commercialization
- Launch
- Drug Development
- Matrix
- Cross Functional
- Digital
- KOL
- Key Opinion Leader
- Portfolio
- Management
- Brand Team
- Agency
- Diabetes
- Cardiovascular
- Commercial Strategy
- Corporate Affairs
- Communications
- Hematology
- Urology
- Neuroscience
- phase 2
- phase 3
- phase II
- phase III
- Powerpoint
- Excel
- Word
- Part B
- Part D
- Seattle
- Portland
- San Francisco
- Executive Director
- Senior Director
- Director
- Vice President
- Go-To-Market
- Value Proposition
- Go To Market
- Launch Planning
- Access
- Reimbursement
- Payer
- Market Development
- Market Assessment
- Pipeline
- In-Line
- Brand Management
- Coaching
- Leadership
- Marketing Strategies
- Marketing Strategy
- Strategic Planning
- Autoimmune
- Early Stage
- Pre-Launch
- Pre Launch
- Regulatory
- Operations
- Marketing Plan
- Business Plan
- Business Development
- Market Analysis
- Segmentation
- Targeting
- Companion Diagnostic
- Target Product Profile
- Pre-Clinical
- Competition
- Positoning
- Branding
- Sales
- Budget
- Sales Management
- Communication Plan
- Publication Plan
- Project Management
- Genetic
- Genomic
- Lifecycle
- Long Range
- Device
- Late Stage
- Direct Report
- Indirect Report
- New Molecular Entities
- Competitive
- Biopharmaceutical
- Medical Device
- Non-Promotional
- Tactical
- Execution
- IND
- Revenue
- Partner
- Clinical
- Consult
- Analytical
- Problem Solver
- Global
- International
- Affordable Care Act
- Lymphoma
- Leukemia
- Prostate
- Breast
- Cancer
- OPDP
- Promotional
- Promotions
- Brand
- Healthcare
- Distribution
- Infrastructure
- IMS
- Priority Review
- Experienced
- Patient
- Consumer
