I am exploring Marketing and Communications opportunities that can drive innovation in the development and management of comprehensive integrated marketing communications programs, ROI-based performance analysis of such programs, while leading and interacting with cross-functional teams to accomplish goals of my next employer. The breadth of my experience has included the development and execution of a wide array of Integrated Marketing Communications strategies and tactical plans for clients and companies, alike. Facets of my experience include ideating, conceptualizing and executing campaigns in the PR and corporate communications, interactive and social media marketing, SEO, and SEM spaces. In addition, I have several years’ experience in management including direct reports, staffing, coaching and training, and P&L.

COMPANY	POSITION HELD	DATES WORKED
(Confidential)	Director of Interactive and Social Media	1/2013 - Present
Chlopak Leonard Schechter and Associates, Inc.	Managing Director of Digital Media	6/2010 - 12/2012
Strayer University	Interactive Marketing Manager	5/2009 - 5/2010
TMP Worldwide	Director of Strategic Partnerships	6/2006 - 9/2007
TMP Worldwide	Senior Interactive Strategist	11/2004 - 6/2006
Grassroots Enterprise Inc.	Client Manager	5/2002 - 10/2004

SCHOOL	MAJOR	YEAR	DEGREE
Cranfield University	Business Administration/ Strategic Marketing	2009	Master Degree
Rochester Institute of Technology	Business Administration/ International Finance	2001	Bachelor Degree

Highlights:

• Conceptualized award winning digital programs for TMP Worldwide – Advertising Age's “Top 30 Agencies List” in 2007 and the 14th largest digital agency in the U.S – to rebuild the firm’s DC digital operations. • Crafted a 12-month change management strategy to shift more of Cosmopolitan UK's content production and advertising revenues from traditional print to a socially integrated online media platform, alongside developing and deploying smart media applications for tablets and smartphones, to reverse declining circulation in the U.K. • Award winner of the Market Research Society’s (MRS) 2008 Award for Best Masters Dissertation, for an innovative multi-channel social marketing study that produced evidence to broadcasters, government, and brands, to substantiate, syndicate, and extend Livity Ltd.'s Dubplate Drama project in the UK – and now internationally. • Educated the general public of counterfeit medicines entering the U.S. supply chain. Conceptualized and produced a digital strategy to address this need for the top five PhRMA companies, yielding a recalibration of their social influence within the safe medicines debate from the bottom 10 to the top two. • Served as a strategic advisor to Washington Post Newsweek Interactive (WPNI) to develop digital circulation platforms and a multi-faceted bid-based advertising cost structure to reverse declining print circulation and revenue losses. • Re-architected the digital marketing and advertising apparatus for Strayer University – the third largest for-profit University system in U.S. • Conceived and launched Strayer University’s first ever formal university-wide social media strategy and social networking policy. Program’s success repositioned Strayer as an elite and progressive learning institution for working adults.

Companies I like:

Hilton, Corporate Executive Board, Porter Novelli, JWT, APCO

Digital marketing
Interactive advertising
Mobile marketing
Social media marketing
Public relations
Corporate communications

• internet marketing
• public relations
• social media
• interactive media
• advertising
• marketing
• sem
• seo
• websites
• lead generation
• grassroots advocacy
• communictions
• mobile
• product development
• project management
• team leadership

I offer a record of enabling organizations from the private, non-profit, and public sectors to successfully achieve their stakeholder, constituent, and other target group’s communications efforts. I have accomplished this by serving as a Strategy and Communications Expert firmly positioned at the crossroads of Technology and Marketing. Having served numerous years on both the Agency and Client side, I believe that I am uniquely qualified to transform and leverage interactive, social media and mobile communications strategies to achieve the desired goals of my next employer.