Description
Senior Marketing Professional with 20+ years of expertise developing and implementing integrated marketing strategies for industry leading software companies in the North American and European markets to achieve corporate objectives. Extensive experience developing measurable lead generation programs for both direct and indirect sales organizations, working with strategic partners to drive additional awareness and interest in targeted markets and building online marketing programs to augment traditional marketing tactics. A hands-on manager able to provide value in all aspects of marketing mix - PR, Lead Generation, Advertising, Events, web marketing,strategy development, etc.