Description
Work Experience
| COMPANY | POSITION HELD | DATES WORKED |
|---|---|---|
| (Confidential) | (Confidential) | 12/2003 - Present |
| Gloss.com, A Estee Lauder division | (Confidential) | 1/2002 - 2/2003 |
| Estee Lauder | (Confidential) | 7/2000 - 12/2001 |
Education
| SCHOOL | MAJOR | YEAR | DEGREE |
|---|---|---|---|
| Rutgers University | International Economics & Spanish Literature | 2000 | Bachelor Degree |
Accomplishments
Highlights:
Prior to my current role with the interactive team with Century 21, i was part of the Estee Lauder/gloss.com Creative Interactive group (High end Luxury brand website) where i played an integral role in the launch of Gloss.com as well as the redesign of the site a year later.In my present role, i have had the pleasure of really helping our clients (Century 21 franchises)understand the importance of having an online presence via the implementation of several online business building tools, as well as direct training and presentations.I have extensive vendor relationship experience, having worked with several cosmetic brands and vendors at ELC Online/ Gloss such as Stila, Prescriptives, Channel, Clarins,Razorfish, GSI Global; as well here at Century 21 with Agencies such as The Vidal Partnership, Blue Dingo, The Grafica Group and McGarry Bowen. I have successfully and effectively worked with our offline counterparts to insure seamless integration of our online initiatives and media plans.As part of Estee Lauder/Gloss.com, i was involved in the online launch of all new products via styling their online photography, sourcing their correct color representation for online and aiding in the coordination of their online advertising campaign.At Century 21, the new products launched came in the format of Brand service program launches, i.e. website builder wizards, search engine optimization helpers, logo marketing website, brand identity compliance tools, ect...Companies I like:
Unilever
Keywords
Responsibilities
Currently lead and manage all national and internations tradeshow brand execution.
Approve, monitor and police Brand Identity Standards to ensure and increase Brand Preference
