Comprehensive integrated marketing experience including direct marketing, customer relationship marketing, interactive, general advertising, branding, research and media planning Financial services, insurance, high technology, telecom, business-to-business and consumer marketing experience Adaptable and successful in every environment and situation encountered Excellent record in finding, hiring, and training talented team members

Highlights:

Consistently increase sales conversion and overall sales; in excess of 18% year-over-year, by implementing program enhancements, modeling, cohesive field communication plans and sales support activities. Strong and demonstrated project management skills across cross-functional teams. Increased gross billings year-over-year by 14%-21% by establishing new client relationships and further developing integrated efforts with existing clients.

Companies I like:

Northwestern Mutual, Goldman Sachs, Capital Group Companies

P&L responsibilities
Presentation
Ecommerce Strategy and digital marketing channels optimization - SEO, SEM, email, affiliates - for high-profile accounts.
Technology Solutions
Sales Support
Software Implementation
Requirements Analysis & Specification
Leadership

• marketing
• direct marketing
• financial services marketing
• strategic planning

Strategically develop and implement new programs to drive business goals and objectives across multiple lines of business including Life, Disability, Long Term Care, Annuity, and Mutual Funds. Manage and maintain a P/L with multiple projects, existing and new, simultaneously on schedule and ahead of budget. Provide strategic direction for project development, integrated direct response efforts, online initiatives and new program initiation.