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Debanjan G

Search Engine Marketing

Occupation:

Marketing

Location:

Provo, UT

Education Level:

Bachelor

Will Relocate:

No

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* 7+ years of marketing experience both at Fortune 100 companies and small business start-ups, consistently increasing revenue and decreasing costs. * Analytics (Google Analytics, Omniture, Web Trends) & Market Research * SEO, PPC, Display and Affiliate Marketing * Online Brand Response * Mobile Advertising / Integration * Web Development * P&L Management & Budgeting * 3rd Party Proposals & Negotiations * Partnerships & Strategic Alliances * Goal Setting & Benchmarking * SAS, SPSS, MYSQL * Strategic Planning * Project Management * Content Development * Forward-Thinking Leadership * B2B & B2C Marketing

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SCHOOL MAJOR YEAR DEGREE

Brigham Young University BS Economics 2007 Bachelor Degree
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Highlights:

• Study patents related to search engine technology • Compiled keyword performance analysis report • Analyze and optimize site architecture and page content • Performed market segmentation and analysis • Modeled and simulated market response using SAS and SPSS • Assisted in developing data mining protocols in SPSS • Extensively used MS excel for monitoring ongoing campaign performance • Assisted in creating daily campaign progress reports for the clients • Designed automation codes to discard duplicate and incomplete data using SAS • Merged statistical models for analysis of data and drafted graphs for presentations

Companies I like:

google, amazon, overstock, ebay

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