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Laura R

Market Strategy Manager

Occupation:

Senior Manager, Functional Excellence

Location:

Addison, TX

Education Level:

Master

Will Relocate:

YES

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Sharp-thinking professional focused on building market share and profits innovative product and market development activity, harnessing and developing the talents and skills of direct reports and other areas of the organisation.

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COMPANY POSITION HELD DATES WORKED

News Digital Careers (Confidential) 6/2007 - 1/2008
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Highlights:

* Built new product management and web operations team to develop and manage new core platform * Managed set up and rollout of live entertainment component of client loyalty program sponsored by Visa International, including contract negotiations and execution, operational set up (including building new team), and engagement with key clients to source entertainment content * Renegotiated contracts with clients in South America for extended provision of software services (and increased margins for employer), and managed joint venture discussions between those organisations * Managed discussions between three telecom carriers in Australia, Hong Kong, and Japan for global data network project for major consulting company

Companies I like:

Google

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Build and lead team responsible for online operations and product development, and focused resources on core operational activities to support advertising revenue generation and client retention through improved data analysis and reporting. Personally managed key alliance project with MySpace.com, which is meant to drive significant traffic to current employer portal and build brand within key demographic.
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