Talented and accomplished, uniquely qualified Senior Executive / Corporate Officer with vast experience in general sales management and direct marketing. Proven ability to implement effective policies and procedures, enhance productivity and increase efficiency. Consistent record of growing revenues while reducing operating costs. Expertise in budget management, negotiations, forecasting, marketing, sales recruitment and customer service. Strong technical background in web design, web management, e-mail marketing and customer relationship management software. Recognized expert in Internet advertising. Adept at detecting, penetrating and saturating new markets, as well as initiating responsive marketing strategies in a fast paced and changing environment.

COMPANY	POSITION HELD	DATES WORKED
Presidential Mortgage Corporation	(Confidential)	1/2002 - 8/2007

SCHOOL	MAJOR	YEAR	DEGREE
Emerson	Communications	1990	Bachelor Degree

Highlights:

Companies I like:

IAC, Move, Youtube, Facebook, MySpace

P&L responsibilities
Presentation
Ecommerce Strategy and digital marketing channels optimization - SEO, SEM, email, affiliates - for high-profile accounts.
Technology Solutions
Sales Support
Software Implementation
Requirements Analysis & Specification
Leadership

? Responsible for all retail sales functions of a national finance company with more than $120 million in annual sales. ? Increased year over year annual sales by more than 33% (2002-2006) ? Expert in managing Paid Search Campaigns, SEM (Google, Yahoo, MSN, & 2nd Tier SE’s) ? Expert web manager with excellent incentive marketing/lead capture skills ? Expert in Customer Relationship Management technology (multiple platforms) ? Experienced in social networking & blogging (Facebook, MySpace, LinkedIn, Blogger, Wordpress) ? Knowledgeable in the area of Search Engine Optimization and Keyword Optimization ? Expert in the recruitment & retention of top sales professionals ? Directly managed a staff of more than 50 employees ? Expert in consumer credit profiling & demographics ? Expert in predictive dialing and call center management with 100+ line system; familiar with AMCAT predictive dialing software; SQL; infrastructure setup, database mangement and internal networking ? Established relationships with all 3 major credit bureaus, experienced credit data purchaser with 5+ years experience in consumer credit profiles ? Produced all creative content for many direct mail campaigns, using merged consumer specific credit data; experienced with postal permits, postal coding and sorting (40,000+ Pieces a month).