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Thiri  T

A low risk, high reward investment

Occupation:

Marketing

Location:

Grayslake, IL

Education Level:

Bachelor

Will Relocate:

No

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Ability to successfully complete multiple tasks simultaneously. Identifies and implements process improvement. Delivers timely results. Accomplishes goals set by business unit. Develops/creates. Ownership/personal commitment. Coaching/training. Builds relationships. Identifies/addresses customer needs. Focuses on Voice of Customer. Team layer - Takes collaborative approach. Involved in global projects and initiatives. Exceptional interpersonal and written communication skills. Loyal and ethical. Driven.

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COMPANY POSITION HELD DATES WORKED

(Confidential) (Confidential) 2/1994 - Present
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SCHOOL MAJOR YEAR DEGREE

Carthage College Marketing 1993 Bachelor Degree
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Highlights:

SUMMARY OF EXPERIENCE 1. 12 years experience in relevant healthcare industry and 5+ years experience in marketing2. Tactical marketing experience and performance.3. Consumer marketing experience.4. Product launch within N. America and international markets.5. N. America and international marketing experience.6. Market research with domestic and international markets.7. Regulatory environment.8. Global distribution channel experience.9. Experience working in matrix organization10. Sales tool development11. Branding and positioning12. Product forecasting13. Strategic and tactical leadership for tradeshows, collateral and mailings14. Experience with sourcing initiatives15. Experience with successfully handling multiple projects, products and markets simultaneouslyCareer HighlightsCreated advertisements and new brochures for increased awareness and market presence.Created new Surgical glove packaging image establishing brand recognition, product benefit awareness and an overall appealing premium identity. Ensured global customer requirements are considered and met.Managed the launch of Duraprene SMT, a synthetic surgical glove alternative in Q4 FY’05. Reinforced focus and excitement through a competitive lab training session at the National Sales MeetingManaged several packaging cost savings initiatives resulting in total savings of >$1.6M.Managed data retrieval: customer insight/feedback, data analysis and financial analysis. Presented recommendations, design input and proposals to management.Lead collaborative process, working with our sales reps, packaging team, manufacturing facility, operations, art department, finance, quality and both domestic and International customers for implementation.Key International liaison and project leader for surgical, exam and S&PP products to provide direction and collaboration between domestic and international business’. Requires knowledge of individual market needs, pricing requirements & market strategy. Successfully launched new International surgical glove line at a 6% cost reduction and two new exam glove products contributing to competitive pricing requirements.Lead collaborative team to avoid service interruption for our S&PP market customer group due to the Penang plant closure.Managed projects to validate new sourcing partners for the exam glove segment.Lead cross promotional projects to increase awareness of the existence of our Neu-Thera portfolio including raising awareness of the benefits of Neu-Thera. Sales increased by 16% the following quarter after implementation of promotional advertisements.Held and lead a formal glove training session for our Emerging Markets’ distributors creating product awareness and focused on features and benefits. Provide ongoing tutorial type training with International Market Managers via one on one training sessions and keeping them aware of the business unit’s strategy/initiatives and future R&D pipeline.Developed criteria & process to track/analyze return on investments in Trade Shows, Educational seminars, advertisements and publications.Developed training material, brochures, selling tools and newsletters.

Companies I like:

Takeda, Abbott, Baxter, Grainger, Key Lime Cove, CDW, Harpo

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Managing product development to ensure program achieves OptiFreight vision and market strategy. Translating market and customer needs into process and technical requirements for new program features. Generate sales leads by working with teams (sales and ops), mailings, conferences, collateral, etc. Increase awareness of OptiFreight through trade shows, collateral, mailings, associations, etc. Increase credibility and differentiation of OptiFreight through case studies, testimonials, etc. Create new sales collateral Contribute content for internal website updates and create public access website. Develop and execute sales training program. Develop and execute customer survey process. Other strategic initiatives as necessary. Define the OptiFreight position in the marketplace and craft appropriate message for direct mailings, trade shows, ads, pr, etc.
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