Description
SUMMARY OF QUALIFICATIONS Innovative marketer and results oriented professional with successful experience with advertising campaigns, promotional programs, brand management, vendor and media relations. Extensive experience in developing and implementing sports marketing, grassroots and seasonal promotions. Experienced in successfully identifying and managing incremental revenue streams, structuring logistics, developing effective targeted advertising and marketing plans. Unique skills in developing turnkey programs in the following areas of expertise: * Business Development * Communications & Public Relations * Community Affairs and Non-Profit Organizations * Ethnic and grass-root marketing in Asian, Afro-American general and Hispanic markets * Advertising and Marketing management * Television, Radio & Social Media * Sponsorships, Promotions & Events to include MLB, NFL, NBA and MLS * Regional, National and International markets * Vendor and Merchandising Programs and skills: * Team oriented leader with small and large teams * Extensive and effective in ethnic marketing and multi-cultural relations Fluent in both English and Spanish (written and verbal) * Excellent interpersonal communication skills to interface with all levels of personnel * Strong experience in effective and efficient strategic business planning Proven ability in planning coordinating and directing designated projects * Excellent ability to visualize and assess concepts for diverse projects Federal Affairs Administration (PRFAA) - Appointed by the Governor of Puerto Rico to serve as Senior Officer at the Houston - Texas Satellite Office covering Texas New Mexico Oklahoma Arkansas and Louisiana. Responsible for all community affairs educational initiatives cultural programs and business development that enhanced the image of Puerto Rico and its constituents in the United States and the island. in Houston for the one of the largest independently owned Spanish language media group in the United States.
Work Experience
| COMPANY | POSITION HELD | DATES WORKED |
|---|---|---|
| (Confidential) | President Independent Consulting Firm Providing Solutions Based Services | 1/2014 - Present |
| (Confidential) | Founder | 1/2014 - Present |
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