Description
Responsible for Hired and trained 31 new hires in 8 geographies, establishing a Dannon direct retail sales force Team Leader Shelf Obsession- See results in "Key Contributions" above Clorox's Household Products Division - $70.3MM annual sales (Clorox Bleach Pine Sol Formula 409 Clorox Wipes). Key accounts included Ahold Delhaize Supervalu and C&S. Set strategic direction market and account-specific goals and regional marketing programs. Aligned with overall corporate objectives to achieve/exceed all volume and profit targets. Built key retailer relationships through sharing of consumer insight data and elevated customer service creating value added partnerships. * Increased region business by +8% fiscal 02/03 +3% versus target. * Coordinated overall staffing/ review plan for all Clorox businesses represented by Acosta New England. This resulted in several staffing/ process changes on how they managed the overall Clorox portfolio. Over 14 years progressed through successive sales management and customer assignments managing multiple P&G businesses such as Paper Food Beverage and Pet. Managed multiple new item rollouts and Sales Planning initiatives. Launched Iams Pet Food into Stop & Shop - and coordinated a Day 1 launch shipping 67 Truck Loads of 74 SKU's of Product. Product was on shelf in all stores by the afternoon of Day 1 of Launch. Was formally recognized in Cincinnati as having quickly achieved and maintained the highest Grocery share of Iams Pet (10.4% share of Dry Pet Category) in the U.S.
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