Description
AREAS OF EXPERTISE Sales & Marketing Strategy * National Account Management * Territory Sales * Sales Management * Business Development Team Leadership * Wholesale Operations * Retail Execution * P&L / Budgets * Syndicated & Internal Data Distribution * Customer Relationship Management * Customer Satisfaction * Microsoft Office Suite * Salient * RoadNet Gathered, provided total account management and led sales initiatives by managing key decision points. * Managed account plans/objectives, prepared and presented account business reviews, and utilized information-based tactics to sell-in regional and channel-specific strategies, promotions, space management, and distribution priorities. * As Region Manager, oversaw the effective management and execution of sales routes and called on local accounts in Atlanta, including A&P, Food Giant, and Big Star, and in Tampa, Winn-Dixie, U-Save, and Kash & Karry. and provided useful information to all sales support personnel regarding sales and promotions of competitive products by other snack foods companies in existing customers stores and in potential new customer stores. * Actively participated in sales meetings and offered suggestions to Supervisors and account management to maximize sales. * Encouraged use of plan-a-grams materials displays and innovative shelf designs that accounted for demographic economic and social aspects oversaw geographical and store-by-store adjustments to put "the right products" in "the right place".