Description
SUMMARY & SKILLS Creative and Marketing leader with over 20 years' experience building programs across multiple verticals, bringing a proven knowledge of creative strategy, vision, communication, and management with an emphasis on healthcare information technology. Passionate about translating complex, innovative ideas into simple, thoughtful solutions that users value. Worked alongside a broad array of brands including Avaya, CDW, Deloitte, Humanscale, Kaiser Permanente, and Subway. Creative Leadership Brand Strategy/Compliance Competitive Analysis User Stories / Requirements Team Building Identity Systems Product Development Business Development Go-to-Market Planning Industrial Design Customer Partnership Account-based Nurturing CAREER HIGHLIGHTS * Key member of Enovate executive team that drove overall revenue growth by ~325% acquired in 2013 * Redefined the mobile EMR workstation marketplace standard in ergonomics, sustainability, and modularity with the design and launch of the Enovate Medical Cart * Built and directed highly motivated cross-functional teams: notably, photo/video production, event, content and digital marketing, inside sales, 3D rendering/model management, UX/UI development and design * Achieved ~3.5m in revenue after launch of pediatric themed program creating partnerships with brands including PIXAR, GRD Foundation, and Children's Hospital * Exceeded lead nurturing goals by ~163% boosting a ~20% growth in revenue by winning seven of top ten largest hospital systems in the US
Accomplishments
Highlights:
Keywords
- Project Management
- Business Development
- Creative Leadership
- Team Building
- Go-to-Market Planning
- Brand Strategy/Compliance
- Identity Systems
- Industrial Design
- Competitive Analysis
- Product Development
- Customer Partnership
- User Stories / Requirements
- Account-based Nurturing
- IoT
- UX/UI development and design
- Salesforce
- Pardot
- Hubspot
- Adobe Creative Cloud
- Office 365
- Growth Marketing
- Channel Management
- Wireless Charging
- Lithium-Ion
- Lithium Iron Phosphate
- Start-up
- Early-stage
- Med-tech
- EMR
- Medication dispencing
- Tele-health
- Tele-medicine
- MDF
- Branding
- Design of things
- Internet of things
- IIoT
