ACCOMPLISHMENTS Spearheaded New Company Growth. Shoretel, a maker IPBX needed a new strategy and brand. Hired by the VP of Marketing, we designed a complete new package. Sales increased 65% in 6 months with no ad spending. Many awards for the new brand were won for design and overall marketing strategy. We also worked with TW Telecom to create a similar campaign. GW Associates had developed an oil & gas ERP software package and needed branding strategy, a marketing plan, CAREER SUMMARY For Marketing Etcetera, a boutique marketing strategy development and implementation company Director of Sales and Marketing, 2000 to present. Direct all client marketing projects and campaign strategies. Develop new business and retain current clients, strategy deployment, proposal development, web design and meetings and events. Evaluate, select and manage all contractors and outside vendors. Senior Account Manager, 1990 to 2000. Developed and executed dozens of successful channel marketing programs. Built vertical account sales programs in entertainment and hospitality, financial services, healthcare, information technology, telecom, manufacturing, and municipalities. Managed all individual campaign elements, including design, writing and production. Served as account project facilitator and outside sales efforts. Additional: I serve as a sponsor for several refugee families and am an ARC volunteer and ambassador. My travels have taken me to Western Europe and most of the United States. I speak some Italian and French.

Highlights:

• Proposal Development
• Public Relations
• Research
• Sales
• Services
• Software
• StorageTek
• Strategic Planning
• Telecommunications
• Accenture FOUNDATION