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Fred R

Director, Business Development - 20 Years of Experience - Near 20745

Occupation:

Director, Business Development

Location:

Oxon Hill, MD

Education Level:

Bachelor

Will Relocate:

YES

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- Director Government & Issue Marketing * Strategically positioned Radio, Television and Social Media as an effective multi-media platform for African-American voter outreach during two election (Mid-Term and General) cycles. * Outpaced 2009 billing by 27% with 85% coming from new business development. * Contracted over $3.5 million during 2012 general election which exceeded that of any election season in the company's history. Accomplishments This strategy was instrumental in pre-position Radio, Television and Interactive One as the leading multi-media communication platform for reaching African Americans. As a result the company's share of new business development was increased by 35%. FM through advertising agencies and direct accounts that resulted in an overall budget increase by 125%. Accomplishments Helped position four (4) Clear Channel radio station formats a multi-cultural platform which reached a large diversified listening audience while working with one broadcaster. This resulted in a more streamlined approach to efficiently managing the client's campaign investment.

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COMPANY POSITION HELD DATES WORKED

(Confidential) President 3/2018 - Present
Abc Tv Marketing Consultant 11/2015 - 3/2018
Cbs Radio Washington 2/2014 - 3/2015
Radio Tv And Interactive One 6/2008 - 6/2013
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Highlights:

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