Description
Represented brand at Trade Shows Generated new leads through primary research and qualified leads provided by third parties * Monitored and updated automated email campaigns through Salesforce and ToutApp * Led interactive product demos and communicated customer value propositions to prospective clients * Summarized findings that were gathered from prospective customer interviews and communicated it with the product team * Generated new business scripts with Marketing while supporting the sales team on upselling and cross-selling initiatives * Compiled and updated data on the competitive landscape around Zignal Labs' product offering * Educated potential new consumers and customers on company products and mission * Prepared company's booth before the opening of the trade show and assisted with the closing of the booth on the last day of the show
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