Browse Career Research in Marketing & Advertising
Marketing & Advertising Career Research
Beiersdorf Inc
o Supported Senior and Junior Product Managers with daily tasks o Conducted market and competitor analyses (Nielsen & SAP) by distilling large amounts of data into useful PP presentations o Prepared product launches/re-launches including brand-supportive events for employees, customers, and consumers o Worked with cross-functional team: package development, advertising and design agencies, media agencies, sales, category...
Avg. Salary: $45,000 · Company Rank: Not Available
Professor Homburg & Partner
o Worked in small teams to develop marketing- and market research strategies o Communicated with global organizations (was evaluated by quantity and quality of completed survey interviews)
Avg. Salary: $45,000 · Company Rank: Not Available
The Greensboro Patriot Newspaper
o Co-sold newspaper advertisements with professional sales representatives on several occasions (Preceptorship) o Wrote a weekly article concerning current and controversial university-related topics
Avg. Salary: $45,000 · Company Rank: Not Available
Visiting Angels Living Assistance Services
o Increased client base and revenues by 50% by better organizing business, gaining qualified leads, and closing sales o Conducted regional networking at hospitals and nursing homes to promote at-home healthcare services
Avg. Salary: $45,000 · Company Rank: Not Available
Direct Alliance Corporation
Provided primary leadership and direction for a national consumer direct telesales operation, representing an industry-leading consumer electronics client (Sony Electronics). Directed strategic business plan development and execution. Managed operational and workforce planning, forecasts, budgets, and Profit/Loss responsibility. Coordinated client relations activities, including ongoing sales reporting and business review ...
Avg. Salary: $80,000 · Company Rank: Not Available
Sony Electronics, Inc.
Oversaw category growth strategy and business plan execution for VAIO PC products, the top revenue category in the Consumer Direct e-commerce division. Developed user-based positioning and merchandising strategies for a variety of notebook and desktop PC series and models, including an expanded configure-to-order process. Collaborated with corporate marketing and website production teams to ensure consistent, accurate produ...
Avg. Salary: $80,000 · Company Rank: Not Available
Sony Electronics, Inc.
Managed multiple call center locations and coordinated direct inside sales business execution. Collaborated with sales and operation management to set clear budget expectations, forecasts, and call center service-level targets. Worked closely with product managers and corporate marketing teams on product and promotion planning, sales training, call volume forecasts, and direct customer/sales team feedback. Facilitated devel...
Avg. Salary: $80,000 · Company Rank: Not Available
Sony Electronics, Inc.
Oversaw category growth strategy and business plan execution for VAIO Notebook PC products, the top revenue category in the Consumer Direct e-commerce division. Developed user-based positioning and merchandising strategies for a variety of notebook and desktop PC series and models, including an expanded configure-to-order process. Collaborated with corporate marketing and website production teams to ensure consistent, accur...
Avg. Salary: $80,000 · Company Rank: Not Available
Insight Enterprises, Inc.
Directed category business plan and execution for multiple PC brands sold. Developed merchandising plan, sales and product forecasts, deployed product launches, and oversaw supply chain activities, and developed strategic relationships with multiple vendor sources to ensure consistent product model selection, inventory availability, and competitive pricing strategic. Coordinated print and electronic advertising product pla...
Avg. Salary: $80,000 · Company Rank: Not Available
Insight Enterprises, Inc.
Developed and managed catalog, magazine, and web merchandising strategy for managed computer category brands. Facilitated planning and communication among the product management, graphic design, and vendor management teams to ensure accurate product selection, positioning, and pricing.
Avg. Salary: $80,000 · Company Rank: Not Available
