Browse Career Research in Marketing & Advertising
Marketing & Advertising Career Research
Energizer
I held various Brand and Trade Marketing positions while at Energizer
Avg. Salary: $113,000 · Company Rank: Not Available
San Francisco Symphony
Oversee the marketing and sales of $22 million in generated revenue annually on a $12 million marketing operations budget as well as varied annual capital budgets. I manage 11 employees, as well as additional seasonal interns and contractors, and vendor relationships. Guide strategic, creative, and technical staff in planning marketing campaigns, focusing creative campaigns in strategic ways, and advising technical staff o...
Avg. Salary: $121,000 · Company Rank: 3.0 out of 5
Managers Investment Group
Responsible for content and technical development of the company web site, strategy and execution of online advertising campaigns, email marketing strategy and execution, and SEO/SEM campaigns. Managed E-commerce Marketing team, including 1 full time employee, consultants, and web development vendors. Collaborated with Marketing, Sales, Portfolio Management, Finance and Compliance to ensure accuracy and consistency. Over...
Avg. Salary: $121,000 · Company Rank: 4.0 out of 5
AccuData Integrated Marketing
Multifaceted role with full service data solutions company focusing on delivering integrated marketing solutions. Managed team servicing existing clients, with a focus on increasing their return on marketing activities and innovating new strategies. Worked with Business Development staff as a subject matter expert to understand new client marketing needs, and helped present viable solutions. Lead analytic practice that b...
Avg. Salary: $145,000 · Company Rank: Not Available
Columbia House Company
Coordinated all direct mail, telemarketing and insert media planning and execution for the Music, Video, and DVD clubs, encompassing a total of 190 million names per year. Responsibilities included consolidation of $100MM ad spend budget, campaign reporting, and analysis on these media channels. Worked with internal analytic and statistical groups to develop house and prospect name models. Assisted in corporate efforts t...
Avg. Salary: $145,000 · Company Rank: Not Available
American Family Enterprises
Full bottom line P&L responsibility for Canadian Family Publishers and British Family Publishers ($20 million in annual sales) including budget, mail date determination, package decisions, testing strategies, and product mix. Met with outside publishers to determine best possible offers and prices for mailings and non-participating publishers to acquire new titles for inclusion in offers. Developed new up sell, cross sell,...
Avg. Salary: $145,000 · Company Rank: Not Available
American Family Enterprises
Managed operation of list planning staff for all prospect mailings in U.S., Canada, and United Kingdom. Responsible for 54 mailings in multi-title magazine, merchandise, and one-shot book businesses annually. Managed database marketing projects with Statistical Analysis Department, including testing and implementation of data overlays, predictive modeling, and name selection techniques. Supervised vendor list management f...
Avg. Salary: $145,000 · Company Rank: Not Available
Time, Inc
Assisted in development of database query and selection tools designed for Sports Illustrated. Tasks included defining business rules, testing data, report design, and presentation to magazine staff. Worked with representatives from the National Football League and the National Basketball Association on integration of data into this database. Participated in corporate merge purge review process with corporate finance, an...
Avg. Salary: $145,000 · Company Rank: Not Available
Time, Inc.
Managed operations of centralized planning group servicing 72 annual U.S. and Canadian direct mail efforts for Time, Sports Illustrated, Life, People, Entertainment Weekly, Money, and In Style magazines. Coordinated modeling activity with Time Warner corporate database group for name selection and post-merge screening models for all Time Inc magazine titles. Performed cross title analysis to better view corporate impact o...
Avg. Salary: $145,000 · Company Rank: Not Available
Time, Inc.
Developed list plans and back-end analysis for sweeps and non-sweeps direct mail campaigns for TIME, Sports Illustrated, and Money magazines. Designed initial mail plans for Sports Illustrated Insider Authentics catalog, Retire With Money newsletter, and Time Inc Home Entertainment book club program. Worked with Corporate Database group to design/implement modeling activity. Oversaw development of a proprietary list hist...
Avg. Salary: $145,000 · Company Rank: Not Available
