Description
PROFILE Strategic, imaginative, and proactive Senior Copywriter who knows how to create brand building campaigns for CPG, corporations, retail, healthcare, non-profits, and B2B. Excellent storyteller for blog, "http://10minutesofbrilliance.com" 10 Minutes of Brilliance, with 24,000 followers. Cirque du Soleil-like ability to juggle competing projects, egos and deadlines with skill and an unflappable, professional attitude. My greatest strength is my creative vision. Selected Achievements * Created a global social media initiative, "Frugal Friday, " that helped save Genentech over $20 million. * Helped rebrand Plaza Financial from financial planners to wealth management professionals * Created "The Scrubbing Bubbles Tub Club" for Dow Chemical turning "The Scrubbing Bubbles" into brand advocates, making cleaning mold and mildew engaging. * Launched the world's #1 food product, the Happy Meal, with word of mouth advertising from kids to their parents, a campaign strategy still successful today. Portfolio and Social Media Portfolio: "http://bit.ly/1XuYFgA" http://bit.ly/1XuYFgA LinkedIn: "http://linkedin.com/in/jackgoldenberg" http://linkedin.com/in/jackgoldenberg Blog: "http://10minutesofbrilliance.com" 10 Minutes of Brilliance Freelance agency: "http://edandgcorp.com" Einstein da Vinci & Goldenberg
Accomplishments
Highlights:
Keywords
