Description
PROFILE: SENIOR MARKETING MANAGER Highly focused Channel Marketing Leader with a demonstrated record of conceptualizing innovative customer and market centric brand solutions in channel marketing, retail marketing and merchandising on behalf of global corporations, such as, Canon USA, Toshiba and Forcepoint. Managed brand evolution in both B2B and B2C channels through the design of marketing campaigns that reinforce corporate strategy and brand vision while consistently exceeding revenue targets. Champion of social media tools and technologies LinkedIn, Twitter, Facebook, Instagram, Vine, Pinterest, YouTube, Webinars, Webcasts, Content Marketing and CRM Software. Social Media marketing, integrated marketing, digital marketing. * B2B & B2C Channel Marketing * Visual Merchandising * Brand Strategy * Go - To-Market Strategy * Social Media * Lead Generation * Digital Marketing * Marketing Campaigns & Promotions * P&L Management * ROI & Competitive Analysis * Budget Management * Project Management PROFESSIONAL MARKETING EXPERIENCE
Work Experience
COMPANY | POSITION HELD | DATES WORKED |
---|---|---|
Websense Inc. | Senior Channel Marketing Manager | 1/2013 - 1/2015 |
Edge Print Media Inc. | Senior Marketing Manager | 1/2010 - 1/2013 |
Toshiba Information Systems Inc. | Senior Channel Marketing Manager Laptop Accessories And Services Senior Manager, Marketing | 1/2006 - 1/2009 |