Description
Summary: Senior-Level Public Relations and Marketing Manager with diverse experience in marketing strategies-development through implementation. Expertise in value proposition analysis as well as building, implementing, and supporting the brand. Balanced focus on customer's requirements and shareholder interests. Motivated by working with high performing teams that are committed to achieving near term results and long term goals. Oct 2014 - March 2016 Civic Resource Group (CDG) Communications and Marketing Director Responsible for strategizing and leading public relations, marketing programs, and product launch. Work with Partners (Amazon Web Services) and Events. - Developed comprehensive and turnkey marketing plan. Singlehandedly ran the PR work scope of the magnitude that would normally be outsourced to a PR agency. Example of deliverable: http://www.civicresource.com/news.html (by permission of CRG) Portfolio/recommendations available upon requests. - Generated press releases reaching Bloomberg Business News, WSJ on line-Germany, Wall Street Forensics, TechCrunch magazine, Skift Travel LA Business Journal Flarrio Magazine ARIAL Journal CIOReview Magazine CEO-CFO Magazine GCN (Gov. Connection Technology) Magazine Smart Cities Council Editorial Team. - Collaboration and relationship building with high-profile writers and reporters as well as analysts such as IDC, Gartner, Frost & Sullivan, ABI OVUM Forrester Navigant. Efforts resulted in CRG being featured in Frost & Sullivan's. report trough my efforts - Implemented the CRG's first annual Product Launch: VIP Event at Vortex Dome (at LA Studios). press-covered through my efforts Consulting Projects and Programs 2009 to 2014: Primary Freight Services Marketing Consultant - Responsible for re-launch of Primary Freight branding Kupi.VIP (E-commerce. Equivalent of "Amazon.com" in Eastern Europe) Creative Writer and new Software Integration Manager Led * Studied and instituted strategic business partnerships with overseas local telecommunication service providers in the Middle East and CIS that would result in sales growth * Consulted with prospective clients and partners in the United States and overseas * Organized and conducted meeting events for sales team in Seattle, Los Angeles, and San Francisco as well as involved in various trade shows in Las Vegas, Orlando, and and directed owned international project VoIP in Kazakhstan
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