Occupation:Public Relations Specialist |
Location:Yuma, AZ |
Education Level:Bachelor |
Will Relocate:YES |
Description
SUMMARY OF QUALIFICATIONS 1. Experience in public affairs, television, radio broadcasting, print media, social media, media relations, content creation, writing, editing, voice overs, journalism and entertainment. 2. Range of communication skills, from editorial judgment to stylistic details from mass media to "personal touch". 3. Experience with a broad range of individuals able to take on leader/follower roles as required. 4. Experience in all phases of campaigns, from concept to execution. 5. WORK HISTORY 6. Public Affairs Coordinator, City of Yuma, Ariz., 2007 - present 1. Responsible for managing and producing official communications content for and on behalf of the City, including: 2. Official news releases (write, edit and distribute). 3. Cable television interview program (host and produce), featuring guests ranging from fellow employees to community and state leaders, to sitting U.S. Senators. 4. Weekly live radio broadcast (host and produce). 5. Radio and TV promotional spots and public service announcements (write, produce, edit, act, voice). 6. Official social media presence on Twitter and Facebook, from policy drafting to chairing committee to strategy and content. 7. Reputation management: Responses to inquiries from, and claims made by, the media and the public, ranging from direct questions to letters to the editor or social media posts. 8. Speeches, web page copy, review of official Council agendas and other copy as needed. 9. Implement and manage communications strategy, including coordinating customer surveys, maintaining media relations (with journalists ranging from rookies to 30-year veterans and chief editors), coordinating campaigns for various departments using appropriate combinations of traditional and social media, and planning for second phases of campaigns to build off prior successes and generate earned media. 10. Act as organization's official spokesman, ranging from routine inquiries to emergency situations coordinate contact between media and subject matter expert. 11. Draft, implement and maintain the official communications policy of the City of Yuma. 12. Make public speaking presentations on behalf of the City or our division to annual Neighborhood Leadership Academy program, or as needed. 13. Reversed the ratio of coverage in local newspaper from predominantly negative to predominantly positive in less than two years. 14. Voice Talent, El Dorado Broadcasters, Yuma, Ariz., 2012 - present * Pre-record voice tracks to serve as host for daily on-air shows on a part-time basis. * KQSR - FM (Adult Contemporary), weekday morning show, 3/2016 - present. * KTTI - FM (Country), afternoon show, 9/2012 - 2/2016 * Editor, 33.10 weekly magazine, 2005 - 2007 * Copy Editor, Yuma Sun, 2000 - 2005, Freedom Newspapers of Southwest Arizona, Yuma, Ariz. 1. Responsible for all content, including writing, editing, managing, contest creation and management, and some marketing of local tabloid magazine with total market distribution. 2. As flagship editor, took from concept to weekly finished product and was awarded Best Special Section or Insert by Arizona Newspaper Association in 2007. 3. As copy editor, proofread reported stories for content, grammar, and style. 4. Wrote and edited news and AP award-winning news and feature columns. 5. Responsible for page design and layout of market-leading daily newspaper. 6. Sales Associate, Penn Sign Co., 2000, Yuma, Ariz. 1. Responsible for account management, design consultation, and detail-intensive contracts. 2. Program Director/ Air Talent KYJT - FM, Pacific Star Broadcasting, 1997 - 99, Yuma, Ariz. 1. Responsible for all elements of programming: developed local shows and selected syndicated programs for broadcast, generated selection of music based on analysis of market research, operated computerized automation system. 2. Established marketing strategies and organized related promotions. 3. Wrote commercials, news and sports reports, and entertainment pieces. 4. Prepared and hosted daily morning show performed character voices. 5. Managed five-person on-air staff responsible for recruitment and training of talent. 6. Interviewed diverse population, from community leaders to entertainers, athletes, and human interest subjects. 7. Improved station ratings 9% in target audience in one ratings period to first place in target market (level has since not been equaled) reduced department budget 8%.
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