Description
A sought out, highly efficient, consumer research expert with a comprehensive understanding of many types of qualitative and quantitative research methods. Twenty seven years experience in multiple business units and in many phases of product development including defining the desired consumer experience, product design, qualitative research design and moderating, quantitative research design and analysis, consumer modeling, and defining quality specifications. Possess a positive team spirit, superb organizational, problem solving and communication skills to excel in a fast-paced, ever-changing work environment.
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