Description
Be it freelance or full-time, my career has included brainstorming and developing big ideas as well as directing and executing design solutions with small to mid-size retail marketing and advertising agencies, large corporations and manufacturers. Fortunate to partner with some of the best photographers (i.e. Guy Aroch, Robert Latorre, Jake Armour and Terry Vine) I have planned and directed food, product, in-use and fashion photo shoots ranging from one day to six months. In addition, I find organizing and implementing model calls, scouting and developing the pre-pro equally as rewarding as directing the shoot. I have built and mentored teams of designers; partnered with clients, account services, strategic accounts and writers to flush out content for print and digital presentations, catalogs, collateral and packaging that either I direct, design or both. In collaboration with digital teams, I created storyboards for digital spots, website content and animated gifs. I can even roll up my sleeves to create print ready production files. All of the creative. None of the ego.
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