Description
Summary My strength is digital but have built my career on a variety of roles primarily focused on integrated automotive initiatives spanning the marketing funnel. Managing both National and Regional automotive entities, my approach is simply to "speak to consumers in their preferred manner of communication" accomplished within the interactive environment. I pride myself on meeting and or exceeding client expectations, developing solutions and processes to streamline needs. My experience has afforded extensive SEM / SEO, display and mobile experiences. I am versed in the ad-serving and rich media production solutions (DoubleClick, Sizmek and Flashtalking as well as inventory, campaign management (DoubleClick Publishers), Social (Facebook, Twitter and Snapchat). Always striving for solution oriented, result-driven conclusions achieved through leadership and teamwork resulting in collective organizational wins.