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RssMarketing Executive

With my successful track record in diagnostics in sales and marketing management I am looking for a management opportunity in the Healthcare/diagnostic industry. I am a business professional with experience in sales and marketing management. My background includes national accounts, business development, strategic planning, and upstream/downsteam marketing experience. I have worked in large fortune 500 companies and in small emerging companies (in the diagnostic industry). My track record shows consistent achievement of revenue growth, share penetration in roles of increasing responsibility with strengths in developing product strategy and new product development.

Account Manager

San Marcos, CA

About Me

Industry:

 Marketing & Advertising

Occupation:

 Account Manager

Highlights:

 Proposed and led the commercialization of the major instrument platform in molecular diagnostics Achieved >$100M business annually. Shaped market development for novel diagnostic product in cervical cancer screening. Opinion leader advisors supported inclusion of this new method into patient management guidelines.
 

Education level:

 Master

Will Relocate:

 Yes

Location:

 San Marcos, CA

Major Responsibilities

Establish and manage processes for global businesses driving strategic, operational and financial objectives by leading global business teams and cross-functional development teams. Led development and implementation of strategy roadmap at two leading diagnostic companies delivering >10% growth rates and directing up to $20M in R&D investment. Experienced in market development and creating opinion leader relationships promoting product adoption and integration into clinical practice/patient guidelines. Creating and executing marketing plans for business up to $200M, including product positioning, value based pricing, channel management and communications. Consistent delivery of expense budget commitments. Budget range up to $2.5M. Successfully launched eight new IVD products including two major platforms in molecular diagnostics

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