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Clever Copywriter & Dynamic Designer
I want to add color and meaning to a vision, so it speaks to the audience and motivates them to take action. Create images with words, colors, shapes and references that meet the needs of a company.
Copywriter
About Me
Industry: |
Marketing & Advertising |
|---|---|
Occupation: |
Copywriter |
Ideal Companies: |
Nike, Skechers, KGB, Richards/ Carlberg |
Education level: |
Master |
Will Relocate: |
Yes |
Location: |
Houston, TX |
Work Experiences
1/2008 - 9/2008
Senior Guidiance Directory, Inc.
Manager
- Increase directory presence and sponsors’ visibility by going to health fairs, trade shows, and conducting 'Lunch & Learns' for area businesses. Planned and implemented special events, provided design theme and direction for directory and support materials including production, press check and distribution. Maintained 100% customer retention by creating opportunities for sponsors and promoting community partnerships. Increased circulation 30%by developing additional markets for the directory.
1/2006 - 12/2007
Direct Innovations, LLC
Director / VP
- Created direct mail ad campaigns, web site design, database, comapny image, packaging, promotions and support materials. Negotiated third-party services. Implemented policies and procedures for sales team and vendors relations to ensure accuracy and timely delivery. Increased new business 25% and revived 30% of dead/lost business. Identified and developed new market for materials and services to drive sales. Supervised and motivated sales team.
1/1998 - 7/2005
Foley's
Manager
- Produced award-winning copy and layouts for direct mail, ROP and nationally run in-store promotions. Editied and approved copy, layout and color for accuracy, consistence and vendor co-op. Implemented Best Practices for advertising department including pre-press, copy, design and studio. Partnered with account teams, buyers and creative to resolve vendor issues. Monitored and tracked competition, fashion trends, styles and demographic changes to conceive and enhance seasonal direction.
1/1997 - 1/1998
